With over 50,000,000 users tracked and 50,000 visual assets tested we are collecting unique conversion and behavioral data across dozens of app categories. This data not only gives us benchmarks and statistics but also delivers insights on how to make great App Store content that converts. With the self-service platform mobile developers can A/B test each element of their app store listings: icons, featured graphics, screenshots, promo videos and more. The platform has been successfully used to prepare soft-launches and new releases across major platforms like Google Play Store and App Store. To ensure high conversion rates, SplitMetrics also offers full search engine optimization, A/B testing, A/B localization and conversion optimization services (for search engines), 360° search engine optimization, A/B testing, and full conversion optimization (for search engines).
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