Position Summary:
The Vice President of Communications is responsible for helping to develop and execute comprehensive communications initiatives that support the mission and goals of the association and our members. This role is engaged in all aspects of external communications, including earned/paid/owned media, high-level content creation, thought leadership opportunities, and member & stakeholder engagement. A core function of the role will include executive communications (supporting AHLA internal leadership and board members). As such, strong writing skills are essential.
Key Responsibilities:
- Develop and implement integrated communications strategies aligned with AHLA’s day-to-day efforts and strategic initiatives/campaigns.
- Act as a communications advisor to other AHLA departments to help guide public positioning and communicate programs, initiatives, and events effectively.
- Engage in proactive media outreach to enhance the industry’s reputation.
- Draft op-eds, talking points, briefing materials and other communications-oriented materials for AHLA leadership.
- Anticipate emerging issues, risks, and opportunities affecting the hotel industry and help guide proactively positioning the association/industry in national conversations.
- Help establish the association and its leadership as authoritative voices on hospitality, workforce, travel, and economic issues.
- Assist in the management of departmental budget, agency relationships, and external vendors.
