Sales Engineer

Your Role as a Sales Engineer:

At Appspace, a Sales Engineer isn’t just a technical expert—they’re a storyteller. They translate our platform’s features, design choices, and architecture into clear, purposeful narratives that show customers not just what the product does, but why it works the way it does. This role sits at the intersection of product, engineering, and sales, helping people understand the intent behind each interaction.

The ideal candidate sees software the way great product thinkers do: as a system of intentional decisions. They can explain why certain elements belong where they are, how design shapes user behavior, and when simplicity or restraint matters.They’re also someone who genuinely loves technology. They experiment with new tools, tinker with apps, try emerging AI products, and pay attention to interface and workflow design because great digital experiences matter to them. That curiosity and enthusiasm are essential.

Finally, they understand the internal communications space. Experience with intranet or employee communications platforms—SharePoint, Workvivo, Firstup, Staffbase, Unily, Igloo, and others—is a significant advantage. The strongest candidates know the comms buyer, their goals, constraints, and what real employee engagement looks like.

A Day in the Life of a Sales Engineer:

Champion the Product Story

• Explain the purpose, history, and design thinking behind Appspace features.
• Describe the human experience principles that shape the platform.
• Show how Appspace avoids noise and respects the limited attention of employees.

Lead with Insight, Not Just Demonstrations

• Deliver presentations that explain the deeper rationale behind the workplace experience.
• Connect Appspace features to outcomes that matter to internal communications leaders.
• Demonstrate how our platform unifies communications, intranet, signage, and intelligent experiences into one clear and simple journey.

Act as a Bridge Between Teams

• Translate customer needs into product insights.
• Work with sales, product, engineering, and strategy teams to refine messaging and improve customer engagement.
• Advise customers on best practices based on communication strategy, design logic, and user behavior.

Showcase Technical Understanding Without Being a Back End Engineer

• Develop a clear understanding of our architecture, authentication, data flow, and integrations.
• Understand how large language model features and intelligent agents work within the platform.
• Support customer technical evaluations with clear and confident explanations.

What Makes You Successful in This Role

You excel because you:

• Have a genuine passion for technology and always explore new tools and trends.
• Care deeply about design and user experience and understand what creates simplicity and clarity.
• Understand internal communications buyers and what matters to them.
• Have experience in the intranet and employee communications ecosystem.
• Understand product thinking and why features exist and how they fit together.
• Explain complex ideas simply and clearly.
• Think across design, communications, product, and technology.
• Tell engaging stories that help customers see purpose and possibility.

What You’ll Need:

• Experience in Sales Engineering, Product Management, Solutions Consulting, or user experience-led roles.
• Experience within the intranet or internal communications ecosystem through vendors, consulting, or direct work with communications teams.
• Strong understanding of software as a service architecture, authentication, integrations, and enterprise environments.
• Active interest in AI trends, personal productivity tools, and modern software design.
• Ability to explain intelligent features and agent driven workflows in a clear and grounded way.
• Excellent communication and presentation skills with a strong narrative approach.
• Curiosity, empathy, and a passion for understanding how people interact with digital tools.
• Preferred skills: working knowledge/use of Salesforce, Scripting, Web Development (HTML, JavaScript, and AngularJS), O365/Azure, working knowledge of containerization/Kubernetes, cloud solutions, IPTV streaming, digital signage/video walls, space management/room booking tools (IWMS, etc.); prior Software/SaaS Company and Industry experience
• Bachelor’s Degree and minimum 5 years professional experience (Computer Science/Information Technology and Engineering fields preferred but not required)

The Perks of Working for Appspace:

For all our US based team members, we offer a variety of benefits from competitive salaries, medical, dental and vision coverage, disability coverage, employer paid life insurance, mental health resources, 401(k) plan and a fully paid parental leave program.

Additional perks include:

• Generous PTO
• Flexible work schedules
• Remote work opportunities
• Paid company holidays
• Appspace Quiet Fridays (No non-essential internal meetings scheduled)
• A casual dress work environment