Principal Product Manager, Comms Integrations

The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We’re helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here — from strategy to product to process improvements — conceptualizing, launching, and iterating on Asana itself for millions of teams around the world.

We're looking for a Lead/Principal Product Manager to lead our Communications Integrations team and define the experience for our customers using Asana on the most frequently-visited channels and platforms for knowledge workers- Google, Microsoft, and Slack. You’ll be responsible for bringing the power of Asana to these top platforms and building experiences that connect Asana AI to Gemini, Copilot, and other 3rd-party AIs and agents. You’re a seasoned product leader who has a deep empathy for customers, and excels in complex systems thinking to create a seamless customer experience. You thrive on cross-functional collaboration and are excited to partner with engineering, design, user research, product marketing, product leadership, and the rest of our amazing PM team.

This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you’ll achieve

• Lead a team to build powerful, delightful experiences for users on Asana’s top integrations on Google, Microsoft, and Slack to drive user adoption, retention, and growth
• Partner closely with Google, Microsoft, and Slack to develop a shared roadmap that maximizes the reach of Asana workflows and the power of Asana AI, including how Asana’s AI interacts with 3rd-party AI on these platforms
• Collaborate with cross-functional stakeholders and synthesize data and user inputs to identify customer problems, establish a vision, set strategy, build and ship solutions
• Partner with engineering, design, and other functions to execute on roadmaps with high velocity
• Maximize clarity by bringing a data-driven mindset to setting goals and milestones

About you

• 6-10 years of product management experience, with majority in building and growing user-facing features in B2B SaaS products serving Enterprise customers. Candidates who've built on 3rd party platform integrations is nice-to-have.
• Systems thinker: You can conceptualize valuable connections between user actions and notifications across different channels, and understand how these things factor into user adoption and retention.
• Genuine AI enthusiasm. You're curious, adaptable, and genuinely excited about how LLMs are transforming software discovery and adoption. Experience with AI/ML products, LLM APIs, is nice to have.
• Strategic: You inspire the company by creating bold, intuitive work experiences for our users across different channels to best solve user problems.
• Get Stuff Done: You create, flex, and evangelize a roadmap; thoughtfully break down projects to MVPs and iterative projects to ship with high velocity and business impact.
• Customer-centric: You analyze our top customer personas; dig into the roots of customer needs; synthesize research to gain a deep understanding and narrow definition of a problem.
• Communication and collaboration: You partner with cross-functional teammates to deliver high-quality results. You speak with clarity and write sharp product specs. You are highly comfortable getting into technical discussions with engineers about the pros and cons of different approaches, and you pair with design on complex user flows.
• Growth Mindset: You lead with curiosity and are open to feedback in order to learn.

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between $211,000 - $269,000 CAD. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

• Mental health, wellness & fitness benefits
• Career coaching & support
• Inclusive family building benefits
• Long-term savings or retirement plans
• In-office culinary options to cater to your dietary preferences

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

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