Senior Customer Marketing Analyst

Joining Collibra’s Marketing team

Collibra is seeking a Services Marketing Specialist to join our dynamic marketing team. Reporting directly to the Director of Customer Marketing & Communications, you will be a key individual contributor responsible for building content and campaigns for our Professional Services, Education, and Support offerings. You will be the bridge between our Services Teams and our customers, guiding them to resources that will drive their adoption, learning and growth.

This is a hybrid role based in our Prague office. Our hybrid model means you’ll work from the office at least two days each week. This setup helps us stay connected, work more closely together, and keep making progress as a team.

The Senior Customer Marketing Specialist at Collibra is responsible for

• Content Creation & Distribution:
• Translate Technical to Tangible: Turn complex service methodologies into clear, benefit-driven datasheets, case studies, and pitch decks.
• Education Evangelism: Design campaigns to promote Collibra University learning paths and certifications. You will help customers understand why education and training is valuable to their organization.
• Support as a Differentiator: Create assets that clearly articulate the value of paid Support over Standard offerings, focusing on ROI, faster resolution times, and dedicated coaching.
• Content Management: Develop and maintain a distribution plan for content direct to customers and appropriate internal teams
• Sales & Success Enablement:
• Arm the Field: Build "battle cards," one-pagers, and slide templates that help Account Teams upsell services and training.
• Launch Management: Partner with product and service leads to execute go-to-market (GTM) launches for new service packages, coaching offerings, or certification exams.
• Internal Education: Run enablement sessions to ensure our internal teams understand what we sell in services and how to position it effectively.
• Adoption & Advocacy:
• Success Stories: Interview successful customers to write detailed case studies highlighting how Professional Services accelerated their time-to-value.
• Web Presence: Maintain and update the Services and Education sections of Collibra.com to ensure accuracy and SEO optimization.

You have

• 2-3 Years of experience in B2B marketing, specifically in Services Marketing, Product Marketing, or Content Marketing within the SaaS space.
• A portfolio demonstrating your ability to write clear, persuasive copy for technical audiences (datasheets, blogs, emails).
• Experience supporting Sales teams with enablement materials (pitch decks, competitive positioning).
• Familiarity with the "post-sales" journey: implementation, education/training, and technical support.
• A bachelor’s degree or equivalent related working experience is required
• You must have work authorization to work in Prague, CZ.
• Bonus: Experience with Data Governance, Data Intelligence, or similar technical domains.
• This position is not eligible for visa sponsorship.

You are

• A Storyteller: You can look at a list of implementation deliverables and write a story about "Business Transformation."
• Collaborative: You thrive working with technical subject matter experts (Architects, Support Engineers) and extracting their knowledge.
• Customer-Obsessed: You understand that software is only as good as the people and processes supporting it.
• Detail-Oriented: You have a high bar for quality and grammatical precision.

Measures of success

• Within your first month, you will refresh the existing portfolio of Services and Support marketing content and develop a distribution and maintenance strategy for the portfolio.
• Within your third month, you will support the launch of new Services and Support offerings by developing the content and distribution strategy, and plan an email nurture program for paid Support.
• Within your sixth month, you will be included in Services and Support extended leadership meetings, having established the relationships with those teams. You will also have developed and executed email nurture programs for paid Support and education.