At Backcountry, our mission is to connect people to their passions. Our four online stores—Backcountry, Competitive Cyclist, MotoSport and, SteepandCheap—aim to supply our customers with the gear, knowledge, and inspiration necessary to get out there and chase down life’s greatest moments. We do this by providing the biggest and best assortment of premium outdoor products, superior shopping experience, personalized Gearhead expertise, lightning-fast and accurate fulfillment, and inspirational, informative, and community-centered content.
Backcountry.com is seeking a high-performing, strategic, and results-driven Director of Merchandise to lead the Bike division. This is a critical leadership role focused on profitably growing the business by leveraging market insight, data analysis, and cross-functional collaboration. The ideal candidate brings deep expertise in both e-commerce and the cycling industry, proven capability in team leadership, and a forward-thinking approach to AI and advanced analytics. The Director of Merchandise -- Bike will define and execute both long-term strategy and day-to-day merchandising decisions for the Bike division, ensuring product assortments and vendor partnerships align with financial targets and Backcountry branding. This leader will own a multi-million dollar open-to-buy budget, direct a team of buyers across technical and lifestyle bike categories, and work closely with Planning, Marketing, and Creative to drive unique consumer engagement and revenue growth. The scope of the role will include all the digital channels including Backcountry, Competitive Cyclist, Steep & Cheap and Market place. 