Location requirements
About the role:
We are looking for a Vice President (VP) of Market Strategy to lead our Product Marketing, Public Relations & Communications, and Creative functions. This role, reporting directly to the Chief Marketing Officer, responsible for shaping Forter’s market perception, defining our direction for on-going market expansion, and ensuring our entire go-to-market organization is aligned with customer and prospect priorities.
The ideal candidate has walked in our customers' shoes, possessing direct experience from within an enterprise apparel, accessories, beauty, or retail organization. This merchant-side empathy must be paired with expertise from a SaaS organization focused on identity management or fraud prevention.
As the steward of our brand, you will be the central hub for our go-to-market strategy and execution. You will collaborate with the Vice President of Growth to identify market opportunities and then translate that vision into actionable product requirements, compelling sales plays, powerful demand generation campaigns, and industry-shaping PR and analyst relations strategies. You’ll be a significant voice in our market, evangelizing our product development and developing our thought leadership pillars. Your leadership will be foundational to our success, with your team's impact measured by organic pipeline growth and increased pipeline conversion rates.
What you’ll be doing:
What you’ll need:
About us:
Digital commerce is built on trust. At every point along the eCommerce journey, businesses must make a critical decision: Can I trust this customer? Answering this simple question accurately and instantly is powerful—it can accelerate revenue growth and strengthen a company’s connection with its customers. How do we do it? Forter was founded on the insight that it's not about what is being purchased, nor where— but who is behind the interaction.
The Forter Decision Engine finds patterns across more than one billion identities in our dataset. We isolate fraudsters and protect customers—ensuring everyone gets the experience they deserve. Given that trust is central to how we operate, Forter is very much driven by a defined set of values. We attract remarkable talent and have retention and engagement levels that are well above benchmarks. We’re meticulous about strengthening our culture as we grow and ensuring this is an environment where people can have outsized impact.
Trust is backed by data – Forter is a recipient of over 10 workplace and innovation awards, including:
Life as a Forterian:
We are a team of over 500 Forterians spread across 3 different continents. Since 2013, we've raised $525 million from investors such as Tiger Global, Bessemer, Sequoia Capital, March Capital and Salesforce Ventures. We're on a mission to bring trust to global digital commerce so that companies like Nordstrom, Priceline, Instacart and ASOS can block fraud, drive revenue and improve customer experience.
At Forter, we believe unique people create unique ideas, and valuable experience comes in many forms. So, even if your background doesn't match everything we have listed in the job description, we still encourage you to apply and tell us why your skills and values could be an asset to us. By welcoming different perspectives, we grow together as humans and as a company.
Forter is an Equal Employment Opportunity employer that will consider all qualified applicants, regardless of race, color, religion, gender, sexual orientation, marital status, gender identity or expression, national origin, genetics, age, disability status, protected veteran status, or any other characteristic protected by applicable law.
If you need assistance or an accommodation due to a disability, please email us at [email protected]. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.Benefits:
At Forter, we embrace a hybrid work model that blends in-person connection with the flexibility of remote work. Team members based near our key hubs are expected to work from the office at least three days per week. We believe that regular face-to-face collaboration fuels professional development, strengthens our culture, and builds the relationships that help teams thrive.
*Forter does not accept agency resumes. Please do not forward resumes to Forter (or any related) jobs alias or directly to any Forter employees. Forter will not be responsible for any fees related to unsolicited resumes.
Salary Range: $238,000 - $305,000 annually + bonus + equity + benefits
The referenced salary range is based on the Company's good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, and skill level.
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Forter provides new generation fraud prevention to meet the challenges faced by modern enterprise e-commerce. Only Forter provides fully automated, real-time Decision as a Service™ fraud prevention, with approve/decline decisions backed by a 100% chargeback guarantee. The system eliminates the need for rules, scores or manual reviews, making fraud prevention friction-free. The result is fraud prevention that is invisible to buyers and empowers merchants with increased approvals, smoother checkout and the near elimination of false positives - meaning more sales and happier customers. Behind the scenes, Forter's machine learning technology combines advanced cyber intelligence with behavioral and identity analysis to create a multi-layered fraud detection mechanism. The result is best for online merchants, and best for online customers.
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