We are seeking a highly detail-oriented Data Integrity Specialist to take ownership of the accuracy, completeness, and governance of our Salesforce GTM data. This role is critical in ensuring our go-to-market (GTM) teams operate with trustworthy, actionable data that drives decision-making and performance.
As a key member of the Revenue Operations function, you will work cross-functionally with Sales, Finance, and Legal teams, bridging the gap between systems and strategy. Your responsibilities will include managing data processes, executing audits, enforcing governance standards, and supporting reporting infrastructure to maintain high-quality data across our GTM ecosystem.
Duties and Responsibilities
- Own the accuracy, completeness, and governance of Salesforce GTM data, including accounts, contacts, opportunities, and related records.
- Proactively identify, investigate, and resolve data integrity issues to support accurate forecasting and reporting.
- Collaborate closely with sales reps to maintain clean records and uphold data governance standards.
- Execute recurring data audits, validations, and deduplication initiatives using tools such as Plauti and Similar Web.
- Monitor data completeness and accuracy metrics, reporting trends and opportunities for improvement.
- Create and maintain Salesforce dashboards and reports to visualize data health and governance adherence.
- Partner with cross-functional stakeholders in Sales, Finance, and Legal to align and streamline GTM data processes.
- Enforce compliance with internal governance frameworks, including pricing approvals and audit requirements.
- Continuously improve existing data quality processes and develop scalable standards for future growth.
