Principal Enablement Partner

POS-31324

Our GTM Enablement team is dedicated to supporting over 2600+ sales and customer success professionals who drive revenue and growth for one of the fastest-growing publicly traded companies in the SaaS industry. As a consistent, real-time, and reliable resource, we empower Sales and CS teams to excel in their roles, grow their skill sets, and advance HubSpot's long-term strategy.

We are seeking a Sales Enablement Partner to support our global sales organization. As a strategic partner aligned to a specific sales leader, region, or segment, you will balance global program delivery with local needs—translating GTM strategy into focused enablement that lands effectively in the field and drives adoption and behaviour change. Your mission is to create an equitable and impactful learning experience that drives performance, growth, and results for sales teams in your aligned region or segment.

Role Responsibilities

• Strategic Alignment & Stakeholder Management: Partner closely with Sales leadership in your aligned region or segment to align and prioritize key enablement objectives that directly impact sales performance and business outcomes. Manage diverse stakeholders through effective expectation-setting, communication, and collaboration across project lifecycles.
• Learning Journey Development & Field Integration: Design, iterate, and manage a comprehensive learning roadmap for sales professionals and managers that includes product knowledge, sales methodology, deal execution, and ongoing skill development. Embed enablement programs into your segment or region's operating system and cadences, ensuring global priorities land effectively at the local level while accounting for competing initiatives and field capacity. Equip managers to own team learning, coaching, and reinforcement through toolkits, prep sessions, and clear expectations.
• Cross-Functional Collaboration: Collaborate with Global Programs, other Enablement Partners, and Instructional Design to deliver an inclusive, globally aligned yet locally customized learning experience across segments and geographies.
• Needs Analysis: Conduct in-depth needs and gap analyses with sales representatives and managers across your region or segment to inform program development and identify performance opportunities.
• Executive Reporting: Present executive summaries and insights from enablement efforts during quarterly business reviews, showcasing impact and alignment with business objectives.
• Data-Driven Insights: Leverage metrics and analytics to measure enablement success, identify improvement opportunities, and optimize sales productivity and performance.
• Project Management & Communication: Develop and communicate project plans, strategy, and updates to Sales leadership and stakeholders. Reinforce regional and segmental relevance of global initiatives.
• SME Network Development: Build and maintain a robust network of subject matter experts to enhance the effectiveness and relevance of enablement learning programs.

Key Characteristics & Skills

• Experience: 4+ years in Sales or Sales Enablement roles; enablement experience is strongly preferred.
• Sales Acumen: Deep understanding of sales dynamics with the ability to diagnose performance challenges, translate GTM strategy into actionable enablement, and drive behavior change and adoption.
• Technical Aptitude: Strong understanding of HubSpot products and sales technology, with an ability to translate technical concepts into effective sales enablement approaches and assets.
• Adaptability: Skilled at managing ambiguity and thriving in evolving, fast-paced environments.
• Stakeholder Management: Proficient in managing diverse stakeholders, including expectation-setting, communication across project lifecycles, and navigating complex cross-functional relationships.
• Influential Communicator: Ability to gain buy-in from stakeholders through effective communication, public speaking, executive presence, and strategic influence.
• Strategic Thinking: Capable of understanding stakeholder needs and translating them into a clear, globally aligned yet regionally relevant enablement strategy.
• Process Improvement & Innovation: Creative thinker skilled in driving operational excellence, scaling what works, and identifying opportunities for continuous improvement.
• Data-Driven Decision Making: Proficient in using analytics to guide strategic planning, measure impact, and advocate for business changes with data and insights.
• Self-Motivated: Demonstrates initiative and proactivity, driving projects forward with minimal supervision while maintaining alignment with broader organizational goals.
• Global Mindset: The ability to effectively manage time zones and collaborate across regions, working seamlessly with global colleagues while deeply understanding local market dynamics and cultural contexts.

This role is instrumental in creating a remarkable, results-driven learning experience that empowers our Sales teams to achieve their highest potential, contribute to business success, and grow their careers within HubSpot.