Media Optimization Manager

This is Hybrid role (3 days in office /2 days remote)

About your Team:

The Media Optimization Manager is a senior, hands-on role responsible for optimizing IBKR’s paid media across a broad mix of digital-first channels, including AI-driven and automated campaigns, video, display, and other high-impact formats. Reporting into the Media Analytics & Measurement Lead, this role sits at the intersection of platform execution, experimentation, and measurement.

You will work directly in ad platforms, partner closely with Google and other media partners, and help ensure campaigns across online and offline channels are structured, tested, measured, and optimized for efficiency and performance.

What will be your responsibilities within IBKR:

• Own hands-on optimization across paid media platforms, with a strong emphasis on digital channels

• Manage and optimize AI-driven and automated campaigns, as well as video, display, and other scaled media formats

• Work directly within ad platforms to manage campaign structure, bidding, targeting, creative testing, and pacing

• Partner closely with Google and other platform teams to design and execute experiments and beta tests

• Support optimization across both online and offline media, in partnership with analytics and media teams

What required skill’s you need:

• 7+ years of experience in paid media optimization or performance marketing

• Deep hands-on experience managing digital media campaigns, especially within Google’s ecosystem

• Strong understanding of automated bidding, AI-driven optimization, and performance analysis

• Experience optimizing video, display, and other digital formats at scale

• Comfort working with large budgets and complex campaign structures

• Strong analytical skills and ability to turn data into action

To be successful in this position, you will have the following:

• Self-motivated and able to handle tasks with minimal supervision.
• Superb analytical and problem-solving skills.
• Excellent collaboration and communication (Verbal and written) skills.
• Outstanding organizational and time management skills.

Company Benefits & Perks