Manager of FP&A, Global Marketing

We are currently seeking an ambitious pace-setter to join our team as a Manager of FP&A - Global Marketing, remote in the US.

COMPENSATION

$115,000-130,000

ROLE COMMITMENTS

• 2 actionable insights to improve marketing efficiency per month.
• Within the first 12 months, deliver a comprehensive ROI framework and tracking mechanism for at least two key global marketing campaigns or channels. This will involve establishing clear financial metrics, developing actionable dashboards in Tableau fed by Snowflake data, and partnering with marketing leadership to identify and implement at least 15% in annualized marketing spend efficiencies or reallocations to higher-performing initiatives, directly contributing to improved profitability across hardware and iFIT subscriptions.
• By the end of Q1 2026, significantly improve the quarterly forecast accuracy for Global Marketing expenditures by at least 10 percentage points

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Lead the comprehensive financial planning, annual budgeting, quarterly forecasting, and long-range strategic planning processes for the entire Global Marketing function across all hardware channels (Americas, ROW, Commercial) and iFIT Subscription initiatives.
• Develop and maintain sophisticated financial models to analyze marketing effectiveness, campaign ROI, customer acquisition costs (CAC), lifetime value (LTV), and other key marketing performance metrics.
• Conduct in-depth analysis of marketing spend efficiency, identifying opportunities for optimization and presenting actionable recommendations to Global Marketing leadership and the VP of FP&A.
• Provide critical financial insights to guide investment decisions in marketing channels, campaigns, and strategic initiatives.
• Collaborate closely with marketing teams across different regions and channels (Americas, ROW, Commercial, iFIT) to understand their financial needs, provide robust analytical support, and integrate marketing plans with overall company financial targets.
• Oversee the preparation and delivery of accurate and insightful financial reports related to global marketing performance, including monthly budget vs. actuals, forecast variance analysis, and key marketing KPI tracking.
• Leverage Adaptive Planning extensively for budgeting, forecasting, and reporting of global marketing expenditures, ensuring data integrity and system optimization.
• Extract, transform, and analyze large datasets from data warehouses like Snowflake, and create compelling visualizations and dashboards using Tableau to provide actionable marketing insights.

EDUCATION & EXPERIENCE

Education and Basic Qualifications

• Bachelor’s degree in Finance, Accounting, Economics, or a related quantitative field.
• 4+ years of progressive experience in FP&A or corporate finance, with direct experience supporting a multi-channel marketing organization (e.g., Brand Marketing, Performance/Paid Media, Paid Social, Lifecycle/CRM, Partnerships, and Creative).
• Proven track record of partnering with marketing leaders to analyze channel-level spend, ROI, CAC/LTV, and budget trade-offs across multiple marketing functions.
• Exceptional financial modeling skills with advanced proficiency in Microsoft Excel.
• Demonstrated experience working with large datasets and extracting insights from data warehouses (e.g., Snowflake), including marketing performance and spend data.
• Proficiency in creating clear, executive-ready dashboards and visualizations using Tableau or similar BI tools.
• Solid understanding of accounting principles (GAAP/IFRS) and financial statements, including OpEx management related to marketing investments.

Preferred Qualifications

• MBA strongly preferred.
• Expert-level proficiency with Adaptive Planning or similar FP&A tools, particularly for marketing budget planning, forecasting, and re-forecasting across multiple channels.
• Experience operating in a fast-paced, high-growth marketing environment with frequent shifts in spend, priorities, and performance drivers.
• Strong communication and presentation skills, with the ability to translate complex financial analyses into actionable insights for marketing leaders and executive stakeholders.
• Excellent analytical, problem-solving, and critical-thinking skills, with a demonstrated ability to evaluate incrementality, efficiency, and return across diverse marketing channels.
• High degree of intellectual curiosity and a continuous improvement mindset.

DISCLAIMER

Compensation may vary based on the job level, your geographic work location, position incentive plan, and exemption status.

Although we currently may consider hiring in the states listed below, not all positions are available in all locations, and work in a particular state is not guaranteed. Current list of states where iFIT may consider hiring: AK, AL, AR, AZ, CA, CO, CT, FL, GA, ID, IL, IN, KS, KY, LA, MA, MD, MI, MN, MO, MS, NC, NH, NJ, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, WA, WI, WY.

Subject to applicable state laws, your employment at iFIT is "at-will". At-will employment means that you and the company each have the right to terminate the employment relationship at any time for any cause or for no cause at all.