Founded in 1986, KPA is a leading provider of Workforce Compliance software and consulting services. We succeed if our clients can send their employees home at night, having not experienced a workplace accident or injury. The combination of software, consulting, and training helps clients identify, remedy, and prevent workplace safety and compliance problems so they can focus on what’s important – their core business. Help us help keep people safe and businesses working efficiently. Named as one of Built In Colorado’s Best Places to Work for six years in a row, KPA is made up of talented individuals working together for the greater good. We’re here to help our clients build safe, thriving organizations, and we’re looking for people with a common goal to help us do it.
At KPA we are passionate about what we do, how we do and why we do it. Success will be determined by the quality and character of the people we bring into our organization and the performance they achieve. Our culture is driven by the KPA core values – Excellence, Agility and Teamwork. Come join our team of talented professionals and work with a company that appreciates and rewards people who make a difference.
Position Overview:
We're seeking a strategic, data-driven Paid Media Manager to own and optimize our entire paid advertising ecosystem. In this role, you'll be the architect of our paid media strategy—managing multi-channel campaigns across LinkedIn, Google, display, and programmatic platforms while continuously driving down cost-per-acquisition and scaling pipeline contribution.
This isn't a "set it and forget it" role. You'll be deeply hands-on: building campaigns from scratch, writing ad copy, analyzing performance data daily, running A/B tests, and making real-time optimizations. You'll also be strategic: developing audience segmentation frameworks, building annual media plans, and partnering cross-functionally with Sales, Product Marketing, and Creative teams to ensure paid programs align with business priorities.
Key Responsibilities:
