Growth Product Manager, Consumer

Maven is looking for a Product Manager to focus on product-led growth in Maven’s consumer product, with a focus on onboarding, conversion, retention, and revenue growth across the lifecycle. This role is ideal for a PM who thrives at the intersection of consumer health, AI-powered product experiences, and data-driven growth.

Success in this role requires comfort navigating ambiguity, being scrappy and running constant experiments, while being hyper analytical and execution-focused. Reporting to the General Manager, Consumer, you’ll help define how members first experience Maven—and how that experience adapts over time—by shaping AI-enabled personalization and care delivery. You'll have a small pod of engineers and partner most heavily cross-functionally with analytics engineering and marketing.

As a Growth Product Manager at Maven, you will:

• Own key onboarding initiatives, including designing and executing experiments to improve conversion and retention
• Partner deeply with Marketing and Lifecycle teams to ensure strong alignment between acquisition, onboarding, and in-product engagement.
• Use data rigorously, setting success metrics, analyzing funnels, and improving conversion, retention, and satisfaction.
• Partner with analytics engineering to shape analytics infrastructure, event tracking, and attribution
• Define and ship AI-powered features that personalize the consumer experience while meeting high standards for trust, safety, and clinical integrity.
• Run experiments and iterate quickly, owning the end-to-end process from problem definition through launch and measurement.

We’re looking for you to bring:

• 5+ years of product management experience, ideally within a consumer health or fast-paced high growth setting, collaborating with design, engineering, and marketing partners
• Strong analytical rigor: Comfort defining metrics, building dashboards, analyzing funnels, and translating insights into action.
• Technical enough to build a strong partnership with engineering and help scope funnel optimization features
• Growth & onboarding savvy: Deep intuition for how marketing, onboarding, and product experiences connect—and how misalignment can hurt trust and conversion.
• Start-up mindset with scrappy execution and end-to-end ownership: Ability to move quickly, test hypotheses, and balance speed with quality in a fast-growing environment.
• Strong judgment: Especially important in healthcare, where product decisions directly impact user trust and outcomes.

The base salary range for this role is $150k-$210k per year. You will also be entitled to receive equity and benefits. Individual pay decisions are based on a number of factors, including qualifications for the role, experience level, and skillset.

This role requires active work authorization in the US.

Maven embraces a flexible hybrid work model. Our teams primarily operate from the New York Metropolitan area, NY, and remotely via San Francisco/Bay Area, CA, Seattle, WA, Boston, MA, Chicago, IL, and Washington, D.C. For those in our New York City office, we encourage in-person collaboration by requiring team members to work onsite three days a week (Tuesday, Wednesday, Thursday). For those based in San Francisco/Bay Area, CA, Seattle, WA, Boston, MA, Chicago, IL, and Washington, D.C., we encourage in-person collaboration by requiring team members to attend quarterly Work Together Days within these cities. This policy aims to balance remote work flexibility with the benefits of face-to-face interaction.