Regional Sales Manager

Let’s fix hospitality, for good.

Running restaurants in the US is brutal - margins are razor thin, waste is high, and teams are stretched to the limit. But it doesn’t have to be this hard. That’s why we built Nory.

Our CEO, Conor, knows the pain first-hand. After founding and scaling Ireland’s first Fried Chicken joint, Mad Egg, he got tired of juggling “market-leading” systems, clunky spreadsheets, and endless printouts. So he built the tool he wished he’d had from day one.

Nory is the all-knowing restaurant management system. It blends real-time data with AI predictive analytics, giving operators control of their margins. From food prep to forecasting, it’s operational intelligence that helps restaurants run with consistency, certainty, and profit. The result? Thriving restaurants, better jobs, less waste, stronger margins.

And we’re just getting started. Fresh off a Series B led by Kinnevik & Accel, we’ve grown to 70+ people across Ireland, the UK, and Spain - and now we’re bringing Nory to the US.

As a Founding Regional Sales Manager (NYC-based) at Nory, you’ll work directly with the CEO to establish our presence in the American market. You’ll be on the front lines of growth — helping to define our go-to-market strategy, lead our early sales team, and build on the strong foundation we’ve established in Europe.

This is a chance to join a VC-backed startup with proven product-market fit, as we create a new category in hospitality tech in the US..

What you’ll be doing:

• You’ll lead a small, high-performing team of founding Account Executives while also carrying a personal quota during our first phase of US growth.

• Coaching AE’s on the full sales cycle - from outbound prospecting to contract negotiation and close - to consistently exceed individual and team quota targets.

• Lead from the front: close B2B SaaS deals with CFOs/COOs, General Managers, and Regional Operators, deeply understanding their challenges and needs.

• Leading our founding AE’s to Iterate on Nory’s initial US GTM fit, refining playbooks, messaging, and motion to drive repeatable success.

• Deliver best-in-class product demos and continuously feed customer insights back to the product and leadership teams.

What you’ll bring:

• 3+ years leading quota-carrying AEs and managing the full sales cycle in fast-paced B2B SaaS, selling to business decision-makers

• Proven success in building and scaling high-performing sales teams that exceed targets.

• Expertise in coaching a standardized sales process (e.g. MEDDICC).

• Track record of closing deals between $20k–$100k ACV annually.

• Operational excellence mindset and comfort driving process improvements.

• Hunger to thrive in a fast-moving startup environment where you’ll operate with autonomy and ownership.

What we offer in return:

💰 Compensation range of $225–325k OTE (50/50 base + variable, uncapped commission)

📈 Meaningful equity with standard 4-year vesting and 1-year cliff - at Nory everyone is an owner!

🏥 Private health, dental, and vision insurance

📈 401k with company match up to 4%

🌴 20 days paid time off, plus public holidays

🍼 12 weeks paid parental leave for birthing parent, and 4 weeks of paid leave for non-birthing parent

📚 $1,000 annual personal development budget + quarterly book budget

🖥️ $250 home office workspace budget

✈️ Frequent travel to London and Dublin and regular offsites & socials

👏 And much more

Our sales team ethos

We're on a mission to become the most trusted, respected, and impactful sales team in hospitality tech.

A team driven by curiosity, velocity, and a deep commitment to our customers’ success. We will be the team that operators want to buy from and industry leaders want to work with—not just because of what we sell, but because of how we sell.

We will set the standard. We will move with urgency always. We will create lasting value for every prospect we engage with.

What it means to be part of the Nory sales team

Being part of this team means you’re not just in sales – you’re a disruptor, a game changer, a company grower, and a quota crusher. We believe our team will define the top 1% of sales professionals in the hospitality tech industry.

We are:

• Professionals first. We show up prepared, on time, and ready to raise the standard.

• Team players. No ego, no politics. We operate as one team.

• Humble learners. We seek feedback, take it seriously, and act on it fast.

• Curious operators. We chase clarity. We ask “why” until we get to the truth.

• Outcome-driven. We commit. We execute. We deliver value.

Sales skills can be taught. Tools can be trained. But if you don’t show up with the right mindset, we can’t help you win.