Senior Product Marketing Specialist, Program Management

Our team's primary goal is to drive growth for Okta by delivering efficient, scalable Product Marketing (PMM) programs that accelerate go-to-market impact.

As a Product Marketing Program Manager, you will play a crucial role in scaling the impact of Okta's Product Marketing organization. You are a seasoned program manager who understands that scalable processes and efficient operations are the engine of a high-growth company. You will take ownership of cross-functional PMM programs, leading them from strategy through execution and continuous optimization.

This role requires a blend of strategic thought leadership, rigorous project management, and a passion for creating efficiency. You will be the central connector, ensuring alignment, operational readiness, and continuous improvement across the PMM organization and its partners.

Key responsibilities:

• Execute and scale PMM programs: Own, define, and manage the end-to-end lifecycle for cross-functional Product Marketing programs, such as Okta events, Ask PMM Field process, and PMM on the Road programs.
• Drive operational efficiency: Identify, design, and implement scalable processes, tools, and best practice guides to improve the velocity, consistency, and impact of the PMM team.
• Strategic governance: Establish and maintain governance structures, timelines, and reporting mechanisms for key PMM initiatives, providing thought leadership on how PMM executes its mission.
• Cross-functional leadership: Lead cross-functional working groups across various teams, including Events, Customer Marketing, Product Management, Marketing, Customer First, and Enablement, to ensure seamless coordination and GTM readiness.
• Data-driven optimization: Define key performance indicators (KPIs) and metrics for PMM programs, collect and analyze data, and use insights to drive continuous process improvements.
• Risk mitigation and alignment: Proactively identify project risks, develop mitigation strategies, and facilitate alignment on key decisions among diverse stakeholders to keep programs on track.
• Documentation and enablement: Create and maintain standard operating procedures (SOPs), templates, and training materials to formalize best practices.

Qualifications:

• Experience: At least 5+ years of progressive experience in Program/Project Management, Operations, or Product Marketing, ideally within a high-growth SaaS or technology company.
• Program management expertise: Proven ability to successfully execute programs involving multiple teams and competing priorities.
• Strategic and tactical agility: Demonstrated ability to define the strategic 'why' and the tactical 'how' for programs. Must be able to pivot seamlessly between high-level strategy and detailed project execution.
• Communication and influence: Exceptional written and verbal communication skills, with a proven ability to clearly articulate complex program status, risks, and impact to both working teams and senior executives.
• GTM fluency: Strong understanding of the product development and go-to-market lifecycle, particularly how Product Marketing integrates with Sales, Enablement, Post-Sales, Product Management, etc.
• Results-oriented: Demonstrates consistent high quality, diligent follow-through, and a commitment to achieving successful project outcomes.
• Technical acumen: Experience leveraging tools (e.g., Asana, Google Workspace, Slack, Tableau, etc.) to manage, track, and report on program progress. Demonstrated proficiency with AI tools and technologies.

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