GTM Engineer

About the Role

Paraform runs a sales-led go-to-market motion and is growing rapidly in both revenue and GTM complexity. We’re hiring a GTM Engineer to systematically discover, test, and scale the highest-quality leads, channels, and GTM motions for our sales team to execute on.

This role treats GTM as an engineering and experimentation problem: generating creative hypotheses about where demand lives, building scrappy tooling to surface the best opportunities, measuring signal vs. noise, and evolving what works into scalable GTM systems.

You won’t just support GTM — you’ll decide where sales and marketing teams spend their resources

What You’ll Do

Lead & Channel Discovery

• Continuously identify and validate the highest-quality lead sources, segments, and channels for our sales team

• Design systems that surface who to contact, when to contact them, and why

• Build lead-scoring and prioritization frameworks that help sales focus on the highest-intent opportunities

• Translate insights into clear, executable inputs for sales (lists, alerts, routing logic, playbooks

• Build robust reporting infrastructure to provide autonomous visibility into experiments and channel performance

Scrappy Tooling → Scalable Systems

• Build lightweight tools, scripts, and automations to test GTM ideas quickly

• Use Clay, LinkedIn, scraping utilities, APIs, and no-code tools to: enrich and prioritize leads, personalize outreach at scale, orchestrate experimental lead pipelines

• Reduce manual work by replacing it with autonomous lead intelligence systems

• Design and launch experimental website features to test, optimize, and scale marketing acquisition channels

• Uplevel current internal GTM tooling to production-grade applications that operate as autonomous lead channels

Skills & Qualifications

Required

• Hands-on experience using low-code AI workflow tools in GTM capacity (Clay, n8n, Zapier, etc)

• 3+ years in Investment Banking, GTM Engineering, Growth Ops, or Data Science

• Advanced SQL, Python, and Excel skills

• Bachelor’s degree in Computer Science, Engineering, Data Science, or related STEM field (preferred)

• Ability to operate independently with minimal direction

• Clear communicator — able to explain why certain leads or channels matter to senior leadership

• Ability to work 5 days per week in-office in San Francisco

About Paraform:

Paraform is a marketplace modernizing one of the largest and most fragmented markets in the world: hiring. We partner with industry leaders like Cursor, Palantir, Windsurf, Decagon, Shopify, Coinbase, and Hightouch to hire world-class talent, and are growing quickly - 8×-ing revenue last year.

Paraform is the first end-to-end AI recruiting marketplace that connects companies with thousands of specialized recruiters and AI agents that work together to fill roles faster and more accurately.

Our mission is to make hiring fast, reliable, and scalable for every company in the world.

At Paraform, we believe recruiting works best when the right people are working on the right problems, combining human judgment with AI that truly understands hiring. That’s why we’re building a new foundation for how companies hire, bringing together specialized recruiters and modern AI tools.

We treat recruiters like entrepreneurs, not vendors – and we’re building the financial, operational, and technical infrastructure that powers their success.

We are backed by the best investors and technology leaders: Felicis, A*, BOND, Liquid 2, DST Global, the founders of YouTube, Instacart, Canva, and more.