Yield and Data Analyst

We’re seeking a data-driven Yield and Data Analyst to lead yield strategy, performance analysis, and operational improvements across Rockbot’s programmatic and direct-sold media channels. This role is ideal for someone who thrives at the intersection of media planning, monetization strategy, programmatic, and process excellence.

You’ll work cross-functionally with Sales, Product, Marketing, and Data to maximize operational efficiencies, fill rates, and supply setup across our Digital Out of Home (DOOH) and Connected TV (CTV) inventory.

The Rockbot team helps businesses, brands, and places succeed by empowering them to deliver better customer experiences and build stronger connections through media in real-world spaces. We are technologists, music lovers, and innovators dedicated to delivering cutting-edge solutions that foster stronger connections between brands and their customers - and we’re having a great time doing it!

You will:

• Own yield analysis across Rockbot’s media inventory, balancing fill, CPM, and partner goals
• Analyze impression delivery, pacing, and budget utilization across programmatic and direct campaigns and supply channels
• Develop and maintain dashboards that surface revenue trends, anomalies, and opportunities
• Collaborate with Product and Engineering to improve ad server logic, targeting, and delivery efficiency
• Audit and refine transparency files (ads.txt, sellers.json, s-chain) to ensure compliance and monetization integrity
• Support pricing strategy, packaging, and forecasting for new product launches
• Identify and resolve operational bottlenecks across campaign setup, reporting, and billing workflows
• Support the trafficking on the advertising and retail media side with campaign setups

You have:

• 5–8 years experience in digital media yield management, revenue operations, or ad tech analytics
• Deep fluency in media math: impressions, CPMs, budgets, pacing, and delivery logic
• Strong understanding of programmatic ecosystems (DSPs, SSPs, ad servers) and DOOH monetization
• Proficiency in SQL, Excel, and BI tools (Looker, Tableau, etc.)
• Experience with transparency standards and troubleshooting ads.txt/sellers.json/s-chain
• Exceptional communication and documentation skills—able to translate complexity into clarity
• Entrepreneurial mindset with a bias for action and continuous improvement

About Rockbot:

Rockbot is an omnichannel media platform committed to elevating customer and employee experiences while fostering stronger connections in real-world spaces. Rockbot addresses the challenges businesses face in media management with integrated solutions spanning music, TV, digital signage, and advertising. Its mission is to enrich on-premise experiences with media technology, where every interaction is elevated and memorable.

From independent local businesses to large national brands - across nearly every industry, including restaurants, bars, retailers, and more, Rockbot provides all the tools and licensed content businesses need. Backed by leading investors including Google and Universal Music Group, Rockbot is the future of out-of-home media. For more information visit www.rockbot.com.

Compensation:

Rockbot takes a market-based approach to pay, and pay may vary depending on your location in the U.S. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.

The compensation band for this role is $75-$95K, plus equity, and benefits for all team members.

Our Values:

• Drive: We pursue our mission with relentless tenacity, passion, and optimism and inspire those around us to do the same. We love the journey and are on offense all the time. Yesterday was good enough for yesterday, but today we have to do even better.
• Accountability: We take ownership of our promises, responsibilities, behaviors, and products, and we expect the same of others. Standing behind our mistakes, communicating honestly, and making things right creates trust and strong relationships.
• Curiosity: We are hungry to learn and continually deepen our knowledge, skills, and understandings. We have a growth mindset and are intellectually curious. We challenge our beliefs and seek feedback and insights from others. The “Why” and “How” always matters.
• Empathy: We embrace that no two people or businesses are the same. We strive to understand others as deeply as possible and feel their pains and passions.
• Ingenuity: We work hard but we think smart. We bring creativity, technology, and practicality together to solve tough challenges.
• Integrity: We say what we mean, and do what we say, simply, clearly, honestly.

Rockbot is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team – which includes individuals with different backgrounds, abilities, identities and experiences