Account Executive APJ
•Planet Labs· 12h
SalesFull-timeOceania
12h ago
Sprout Social·1 day ago
Description
Sprout Social is looking to hire a Senior Website and Growth Strategist to the Marketing team.
Why join Sprout's Marketing team?
At Sprout Social, we don’t just market products—we set the pace for how breakthrough brands connect with the world. We are social intelligence powering the future of customer connection, and our Marketing team is a driving force behind turning that vision into reality. We put our customers at the heart of our strategy to drive market leadership, generate demand and increase customer retention, all in close partnership with our Sales and CX teams. We lead with clarity, act with speed and measure success by the business results we create. Here, you’ll have the freedom to test bold ideas, learn fast and shape the future—not only for Sprout, but for the global brands we empower. If you’re ready to set the bar higher, own your impact and accelerate your career, this is where you belong.
What you’ll do
This individual sits within the Website Strategy Team and serves as the critical bridge between Marketing and the Growth Product organization. You will be responsible for demystifying the "black box" between visitor arrival and trial activation/conversion, creating a seamless, data-driven user experience that flows naturally from our public-facing website into the product application.
As we move toward a Self-Service/Product-Led Growth (PLG) model in 2026, you will develop the strategy for how web visitors are routed, segmented, and converted. You will partner closely with the Growth Product managers and Email & Marketing Automation team to unify our data platforms, ensuring that the rich intent data we capture on the website fuels a personalized, high-converting trial experience.
Responsibilities include:
What you’ll bring
Our ideal candidate is a strategic thinker who speaks both "Marketing" and "Product" languages. You are frustrated by broken user journeys and love digging into data to fix them. You understand that a signup form isn't just a form—it's the start of a relationship.
The minimum qualifications for this role include:
Preferred qualifications for this role include:
How you’ll grow
Within 1 Month: Audit & Align | The focus is on mapping the current "Black Box" and building relationships with the Growth team.
Within 3 Months: Bridge the Gap & Quick Wins | The focus shifts to connecting the systems and launching initial bridging experiments.
Within 6 Months: The Seamless Experience | This is the execution phase where Marketing and Product start to feel like one continuous experience.
Within 12 Months: Scaling Self-Service | The focus shifts to optimization and advanced personalization.
Of course, what is outlined above is the ideal timeline, but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.
Our Benefits Program
We’re proud to regularly be recognized for our team, product, and culture. We invest in our team with a comprehensive, competitive benefits program:
Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter.
Individual base pay is based on various factors, including whether you’re located in Zone 1 or Zone 2, as well as relevant experience and skills. In the United States, we have two geographic pay zones. For this role, the expected base pay ranges for new hires are:
The listed ranges represent earning potential in this position. These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed.
Base pay is only one element of an employee's total compensation at Sprout. Every Sprout team member has an opportunity to receive restricted stock units (RSUs) under Sprout’s equity plan. Employees (and their dependents) are covered by medical, dental, vision, basic life, accidental death, and dismemberment insurance, and Modern Health (a wellness benefit). Employees are able to enroll in Sprout’s company’s 401k plan, in which Sprout will match 50% of your contributions up to 6% with a maximum contribution. Sprout offers “Flexible Paid Time Off” and ten paid holidays. We have outlined the various components to an employee’s full compensation package here to help you to understand our total rewards package.
Sprout Social is proud to be an Equal Opportunity Employer. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Because Sprout Social is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report.
If you require a reasonable accommodation for any part of the interview process or to submit your application, please email us at [email protected]. Include the nature of your request and your preferred contact information. We'll do everything we can to support your success during our recruitment process while upholding your privacy. Please note that only inquiries regarding accommodations will receive a response from this email address; other inquiries will not be addressed (e.g., you send your resume but are not requesting an accommodation).
For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) Sprout Social's Affirmative Action Statement.
Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law.
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