Account Executive - DACH

Our Mission:

At Sunrise Robotics, we are dedicated to augmenting humanity through intelligent robotics. Our mission is to elevate the world of manufacturing by introducing intelligent, flexible robots that enhance human capabilities and existing machinery, ushering in the next era of production at higher quality, with less waste, and lower cost.

Our Vision:

We see a future where every element of manufacturing, from design to assembly, is optimised with intelligent automation. Our vision is to integrate flexible robotic solutions, based on generic hardware and advanced software/AI capabilities, into manufacturing, particularly in small and medium-sized enterprises, to make automation economically viable and accessible, for all sizes of manufacturers. We are not just building robots; we are creating the strategically crucial components for autonomous, intelligent agents of the future.

The Role:

As our Account Executive based in the DACH region, you will drive Sunrise Robotics' expansion across the European manufacturing sector.

This is a senior, high-impact role where you'll leverage your established relationships and deep manufacturing expertise to build our presence in high-mix, low-volume production environments.

You'll own the full commercial relationship from first contact through successful handover to our customer success team, playing a pivotal role in bringing intelligent automation to manufacturers across Europe.

What You'll Do:

• Identify and pursue strategic opportunities with manufacturers across Europe, with particular focus on Germany, Austria, and surrounding markets.

• Leverage your existing network and relationships to open doors with key decision-makers in manufacturing organisations.

• Generate qualified pipeline through proactive outreach, industry relationships, and strategic networking.

• Manage complex, multi-stakeholder sales cycles from initial discovery through contract negotiation and close.

• Develop deep understanding of customer production challenges and articulate how Sunrise's robotic cells deliver measurable ROI.

• Collaborate with technical specialists, product, and customer success teams to ensure seamless client transitions.

• Represent Sunrise Robotics at industry events, trade shows, and executive meetings across Europe.

• Consistently meet and exceed quarterly and annual revenue targets.

• Maintain rigorous pipeline forecasting and CRM discipline.

Who You Are:

• A seasoned sales professional with 8-10+ years of proven success selling complex solutions to European manufacturers.

• Well-connected within the European manufacturing sector, with established relationships and a strong network.

• A self-starter with a demonstrated track record of self-generated pipeline development that exceed the quote consistently.

• Deeply knowledgeable about European manufacturing operations, buying processes, and decision-making structures.

• Familiar with long sales cycles typical in manufacturing, yet focused on shortening them by proving value early and aligning around ROI.

• Excellent communicator with strong presentation skills in German and English (additional European languages a strong plus).

• Independent and collaborative, able to work autonomously while engaging effectively with cross-functional teams.

• Willing to travel regularly across Europe to build relationships and close deals.

Good to Have:

• Knowledge of robotics, automation, or manufacturing technology.

• Experience working with or selling into manufacturing environments, ideally across high-mix, low-volume production.

• Experience successfully handing over customers to post-sales teams.

• Understanding of AI-driven or vision-based systems in manufacturing.

• Experience selling to mid-sized manufacturers or family-owned industrial businesses.

• Background in solution selling or consultative technical sales.

Why Sunrise Robotics?

• Play a pivotal role in defining the future of intelligent robotics and manufacturing.

• Be part of a company that is at the forefront of technological innovation, with a clear mission and vision.

• Competitive compensation, including equity, and a work environment that values innovation, learning, and excellence.