Sales Manager – Higher Education / EdTech SaaS Solutions (Colombia based only)

We are a U.S. company with a strong presence in LATAM and across 20+ countries around the world. Some of our key near-shore BPO services include: smart-sourcing, dedicated or cluster teams, managed IT services, software outsourcing, and top ERP & CRM solutions—driven by our practices across many industries, including Higher Education.

We are seeking a strategic and results-driven Sales Manager to lead our growth initiatives in the higher education sector across Latin America (Colombia focus). This role is ideal for someone with deep experience in EdTech SaaS sales and who thrives in high-impact environments. You will work directly with our CRO to shape regional strategy, close key deals, and build long-term relationships with institutional partners.

• Proactively build and maintain a robust pipeline of qualified opportunities by identifying and pursuing new leads through outbound outreach, networking, and strategic prospecting. Monitor pipeline progress, forecast revenue, and report on key performance indicators using CRM tools to ensure visibility, accuracy, and alignment with sales targets.

• Lead the full sales cycle—from prospecting to closing—for higher education clients across LATAM and the Caribbean.

• Collaborate closely with the CRO to define regional sales strategy, prioritize accounts, and tailor outreach.

• Develop strategic account plans to expand the adoption and retention of EdTech solutions.

• Build and nurture relationships with universities and institutes at the executive level (academic, administrative, and IT).

• Build and design marketing material to align messaging and demos with regional needs.

• Stay informed on regional education trends, procurement cycles, competitive landscape, and opportunities.

• Participate in regional events and attend conferences and seminars from a sales and demo perspective.

• Minimum of 5 years of experience in Sales as an EdTech SaaS solutions profession with platforms such as: SIS, LMS, CRM and other EdTech providers within the EdTech ecosystem.

• Proven success managing complex sales cycles with higher education institutions in LATAM (primarily in Colombia) with proven results in terms of Net New Sales and logos.

• Experience collaborating directly with executives, administration, and academic leadership.

• Background in consultative sales and long-term account management and key account management are essential.

• Deep understanding of the EdTech ecosystem of global solution providers and regional solutions within LATAM (primarily in Colombia).  

• Proficiency in CRM platforms such as Salesforce, HubSpot, or similar

• Strong command of sales reporting, pipeline tracking, and forecasting tools.

• Comfortable working within the Microsoft ecosystem

• Ability to tailor demos and proposals using digital presentation tools (e.g., PowerPoint, Canva, Google Slides)

• Excellent communication and negotiation skills in EnglishB2-C1(additional languages are a plus)

• Strategic thinking and ability to prioritize high impact opportunities.

• Strong interpersonal skills to build trust with academic and administrative stakeholders.

• Self-driven, organized, and adaptable to fast-paced environments.

• Proven experience with sales in SIS and/or LMS SaaS solutions.

• Prior experience selling to public universities or navigating institutional procurement processes.

• Certifications in sales methodologies (e.g., MEDDIC, Challenger, SPIN Selling)

• Understanding of compliance frameworks in education (e.g., FERPA, GDPR)

• 100% remote work.

• Competitive compensation in $USD + commissions on new opportunities.

• Birthday off.

• Access to training and certifications.

• Opportunity to build a portfolio of clients across LATAM.