Manager, Loyalty Content & Program Management – Issuer Solutions, Value Added Services

Team Summary

Visa goes beyond payment processing. Our VAS team delivers data-driven insights, digital experiences, loyalty solutions, and advanced risk and fraud tools to create secure, customer-focused payment experiences.

Loyalty Solutions (part of the Issuer and Merchant Solutions Business) is at the forefront of customer engagement in Australia and New Zealand. We enable loyalty programmes that attract, retain, and reward. Our solutions deliver real value for cardholders and measurable results for banks, merchants, and fintechs. Through collaboration and creativity, we help partners build digital-first programmes that strengthen relationships and drive growth.

What We Are Looking For

We’re looking for a strategic leader passionate about growth, innovation, and customer engagement. You thrive in a fast-paced environment, act decisively, and bring energy to every challenge. You have experience driving growth in loyalty programmes, affiliate marketing, or media sales—across areas like merchant-funded offers, personalisation, campaign management, and marketing strategies. You combine big-picture thinking with hands-on execution, influence senior stakeholders, and collaborate across teams. Experience in financial services, retail or airline loyalty, payment networks, or loyalty solution providers is a plus.

Responsibilities

• Act as the local champion for loyalty solutions in the New Zealand and Pacific markets, working side by side with account executives and other functions.

Merchant Engagement:

• Drive B2B merchant acquisition: prospect, pitch, and close partnerships across retail, QSR, travel, and fintech.
• Develop and execute offer and content strategies aligned with client loyalty objective in financial services.
• Collaborate with client loyalty teams to align merchant offers with program objectives and customer engagement goals.
• Manage merchant onboarding, content quality, and billing accuracy.
• Manage aggregator partnerships to deliver quality content at scale and supplement direct acquisition efforts.

Loyalty Program Management:

• Leverage data and performance insights to optimize loyalty programs, campaigns and recommend innovative approaches.
• Monitor KPIs and identify opportunities to improve program performance.
• Prepare and present client-ready materials for sales and deployment activities.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

• Bachelor’s degree in Business, Marketing, or related field.
• 6+ years of experience in B2B business development, affiliate, media sales, loyalty programs, or Loyalty product management
• Demonstrated success in driving growth across multiple loyalty levers (merchant offers, personalization, marketing, campaign management).
• Proven ability to work in cross-functional and multi-geography teams to satisfy client needs and priorities.
• Strong negotiation, influencing, and relationship management skills.
• Proven ability to deliver results under pressure and manage multiple priorities.
• Excellent communication and stakeholder engagement skills.
• Analytical mindset with ability to interpret data and optimize performance.
• Digitally curious, with a passion for innovation and following industry trends.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.