Position Overview
Visa Commercial Solutions (VCS) is seeking an accomplished and forward-thinking Senior Manager, EU Regional B2B Marketing to lead Visa Account Based Marketing (ABM) Strategy and the Small to Medium market (SMB). This high-impact role will lead strategic marketing efforts to drive VCS growth and deliver results-oriented programs that strengthen Visa’s market leadership in commercial payments.
You will leverage your B2B marketing expertise to champion demand generation and ABM strategies, ensuring world-class execution of commercial initiatives that elevate the Visa brand and deliver measurable business outcomes.
Reporting to the Director of B2B and Product Marketing for Commercial Solutions, this role is a strategic driver of growth initiatives for Commercial Issuers in Europe. You will be a key ally to Visa’s Sales, Commercial, and Marketing organizations, working closely with regional leads, product managers, and account management teams to develop and deliver innovative programs and content that drive demand and adoption of Visa’s commercial solutions.
Key Responsibilities
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
• Bachelor’s degree required, MBA or advanced degree preferred.
• 8+ years of progressive B2B marketing experience.
• Proven ability to drive demand and revenue growth through integrated marketing programs, ideally within financial services, payments, or SaaS industries.
• Expertise in account-based marketing, campaign management, and event marketing.
• Strong analytical skills with experience in marketing performance reporting and data-driven decision making.
• Excellent written and verbal communication skills, with the ability to influence and inspire cross-functional teams.
• Willingness to travel regionally as required.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
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Visa Inc. is a global payments technology company that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world's most advanced processing networks - VisaNet - that is capable of handling more than 65,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, pay ahead with prepaid or pay later with credit products. For more information, visit usa.visa.com/about-visa, visacorporate.tumblr.com and Visaeurope.com
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