Sr. Manager, Digital Performance Analytics

Visa Consulting and Analytics (VCA) drives tangible, impactful results for Visa’s network clients, including both financial services and merchants. Drawing on our expertise in strategy consulting, data analytics, brand management, marketing, operational and macroeconomics, Visa Consulting and Analytics solves the most strategic problems for our clients.

We apply deep industry & specialized expertise  to provide solutions to assist clients with their key business priorities, drive growth and improve profitability. The VCA team provides a comprehensive range of consulting services to deliver solutions that address unique challenges in areas such as improving profitability, strategic growth, customer experience, digital payments, and risk managegment
The VCA team is looking for a Senior Manager to join our Digital Performance  consulting practice and play a role in developing high impact projects for Visa’s clients in the North America region. The potential candidate will be responsible for delivering and implementing projects and solutions with Issuers, Merchants, and Co-Brand Partners. This person will develop initiatives to promote sustainable and profitable growth through advanced digital transformation & innovative analytics.
Potential engagements could include digital customer experience assessments, AI Strategy, Search Engine Optimization (SEO), Answer Engine Optimization (AEO), program launch, digital customer acquisition, customer and merchant life cycle optimization, retention enhancement, benchmark analysis, and profitability enhancement.
Specific responsibilities include:

• Proactively engage with Visa teams in regular strategic and planning discussions, cultivate and participate in managing a pipeline of work with issuers, merchants, and co-brand partners
• Leads consulting initiatives and contributes to business development by identifying potential opportunities with Issuers, Merchants, and Co-Brand Partners
• Develop frameworks, approaches, solutions and recommendations that effectively and efficiently address the most impactful opportunities and challenges, with a particular focus on digital related engagements
• Build solutions and actionable insights that will help clients grow and achieve their objective
• Partner with peers in other functional areas (e.g., merchant sales and solutions, marketing, sales, risk, innovation) and across global regional teams to execute projects in ways that leverage the breadth and depth of Visa’s resources
• Produce insights, analyses and recommendations to improve client performance, boost growth, drive understanding of client issues and provide strategic guidance for client priorities across the verticals and segments with a specific focus on digital
• Ability to effectively manipulate and analyze large data sets (industry and Visa) to determine meanings insights and recommendations for clients
• Build new scalable solutions, toolkits, best practice documents and consulting approach that can be applied across VCA practice

Incumbents applying for the role should be self-motivated, highly energized, detail-oriented individuals who will deliver strategic thought leadership, problem diagnostics and high impact solutions.. Candidates must be able to develop enduring, strategic relationships with internal and external clients and across the Visa organization.

This is an individual contributor role, reporting into a Senior Director within VCA.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Basic Qualifications

• 8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD

Preferred Qualifications

• 9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD
• Strong analytical skills, with demonstrated intellectual and analytical rigor
• Self-motivated, results-oriented individual with the ability to handle numerous projects concurrently
• Relevant experience at large management consulting firm or within digital agency
• Experience working with financial indicators to measure business performance. Significant focus on impacting ROI
• Experience with advanced analytics & coding tools (PowerBI, python, etc)
• Experience in developing & utilizing LLM tools to enhance productivity
• Knowledge of web analytics & digital measurement tools (Adobe, Google, etc)
• Knowledge and understanding of banking operations and payments, including products and services, digital customer experience, marketing initiatives and card acquiring experience
• Excellent communication, story-telling, and presentation skills
• Technology mindset, curious, up-to-date with digital trends and applications

 

Work Hours: Varies upon the needs of the department.

Travel Requirements: This position requires travel 5-10% of the time.

Mental/Physical Requirements: This position will be performed in an office setting.  The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer.  Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.  Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.

U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 138,300 to 221,600 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.