Wppmedia·about 2 months ago
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
Role Summary and Impact
We are seeking a Key Client Influencer & Content Lead to lead influencer and content strategy, client relationship management, and campaign delivery for a major FMCG brand across Malaysia and Singapore.
This senior hybrid role combines strategic creativity, commercial leadership, and team management. You will be the primary point of contact for the client, responsible for driving revenue growth, ensuring client satisfaction, leading strategic planning, and overseeing flawless execution.
You will manage a dedicated delivery team and collaborate closely with the Market Managing Director, Campaign Management Lead, Strategy Lead, Creative Strategist, Media Planning & Buying Team, Paid Social Team, and Partnerships Team.
3 Best Things About the Job
Key Responsibilities
Client Leadership & Commercial Growth
Strategic Planning & Creative Direction
Integrated Campaign Delivery
Team Management & Development
Best Practice & Innovation
Collaboration Network
You will work closely with:
Skills and Experience
| Must Have | Nice to Have |
| 10–13 years’ experience in advertising, PR, social media, or influencer marketing | FMCG category experience |
| Proven track record in client leadership & revenue growth | Regional SEA market experience |
| Strong understanding of influencer marketing ecosystem | Experience with WPP tools & platforms |
| Excellent analytical & data-to-insight skills | Fluency in Bahasa Malaysia or Mandarin |
| Leadership experience managing teams | Experience in integrated media/content campaigns |
| Deep familiarity with Malaysian & Singaporean market context & culture | Experience in trendspotting & emerging platforms |
| Excellent communication & presentation skills in English | Experience in high-growth digital environments |
KPIs & Success Measures
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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