Business Consultant, GTM

Summary:

As a Business Consultant, GTM, you will serve as a strategic advisor and implementation expert within ZI Labs, the Professional Services arm of ZoomInfo. In this role, you will lead enterprise consulting engagements that help organizations design, implement, and optimize data-driven go-to-market strategies that drive measurable revenue outcomes.

ZI Labs partners with ZoomInfo's most strategic customers to transform their revenue operations through comprehensive advisory services spanning GTM strategy, data architecture, account intelligence, demand generation, and operational enablement. Our consultants combine deep domain expertise in sales and marketing operations with hands-on GTM implementation capabilities to deliver end-to-end transformations, from initial assessment and strategic design through technical implementation and long-term adoption.

We are looking for experienced consultants who thrive in client-facing roles, bring both strategic thinking and execution excellence, and are passionate about driving business impact. As a Business Consultant, GTM, you'll manage complex, multi-phase engagements, facilitate executive workshops, design scalable frameworks and playbooks, and ensure customers realize maximum value from their ZoomInfo investment. This role requires strong business acumen, consulting methodologies, change management expertise, and the ability to translate business objectives into actionable technical solutions.

What You Do:

• Lead end-to-end consulting engagements from strategic assessment through solution design, implementation, and enablement.
• Design and deliver GTM frameworks, playbooks, and measurement models that translate business requirements into scalable revenue operations.
• Architect and implement GTM solutions including data strategy, scoring models, workflow automation, audience segmentation, and territory design.
• Conduct strategic assessments of revenue operations to identify capability gaps, process inefficiencies, and optimization opportunities.
• Serve as primary engagement lead and trusted advisor, managing project governance, stakeholder alignment, and deliverable quality.
• Facilitate executive workshops and cross-functional alignment sessions to drive strategic decision-making and program momentum.
• Identify expansion opportunities by uncovering additional consulting needs and positioning strategic service offerings.
• Collaborate with Product, Engineering, CX, RevOps, and Sales teams to ensure solution feasibility, product innovation, and service delivery excellence.
• Contribute to ZI Labs' advisory methodology, service catalog, and consulting frameworks to enhance practice scalability.

What You Bring:

• 4-5+ years of experience in professional services, management consulting, revenue operations, or GTM strategy within B2B SaaS environments.
• Bachelor's Degree in Business, Marketing, or related field preferred.
• Deep understanding of GTM technology ecosystems including CRM, marketing automation, sales engagement, and intent platforms.
• Working knowledge of data architecture, system integrations, and workflow automation.
• Proven ability to manage multiple concurrent client engagements with strong project governance and ability to thrive in fast-paced, client-facing delivery environments.
• Expert communication skills with ability to present executive-ready deliverables and simplify technical concepts.
• Experience developing consulting artifacts including strategy decks, playbooks, process maps, workflow diagrams, and implementation plans.
• Strong change management capabilities with a track record of driving adoption and organizational transformation.
• Familiarity with emerging GTM technologies, including generative AI and intelligent automation.
• Collaborative mindset with proven ability to build trusted advisor relationships at all organizational levels.
• A positive attitude and passion for solving complex business challenges.
  
  

Nice to Have:

• Working knowledge of SQL for data analysis, querying, and reporting.
• Technical fluency with data architecture, system integrations, and workflow automation.
• Experience with cloud data warehousing platforms (Snowflake, Databricks) and data architecture design.
• Background in ABM (Account-Based Marketing) strategy and execution.
• Certification in Salesforce, marketing automation platforms, or project management methodologies (PMP, Agile).
• Understanding of predictive modeling, scoring algorithms, and machine learning applications in GTM

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