EMEA Growth Marketing Manager
•Twilio· 1d
MarketingFull-timeEurope
1d ago
DeepL·5 days ago
DeepL is a global communications platform powered by Language AI. Since 2017, we’ve been on a mission to break down language barriers. Our human-sounding translations and intelligent writing suggestions are designed with enterprise security in mind. Today, they enable over 100,000 businesses to transform communications, reach new markets, and improve productivity. And, empower millions of individuals worldwide to make sense of the world and express their ideas.
Our goal is to become the global leader in Language AI, building products that drive better communication, foster connections, and make a real-life impact. To achieve this, we need talented individuals like you to join our exciting journey. If you're ready to work with a dynamic team and build your career in the fast-moving AI space, DeepL is your next destination.
What sets us apart is our blend of modern technology, competitive benefits, and an open, welcoming work culture that enables our people to thrive. When we share what it's like to work at DeepL, the reactions are overwhelmingly positive. This may be because of our products that have helped countless people worldwide or our shared mission to improve communication for individuals and businesses, bringing cultures closer together. What we know for sure is this: being part of DeepL means joining a team dedicated to innovation and employee well-being. Discover what our teams have to say about life at DeepL on LinkedIn, Instagram and our Blog.
We are now looking for a Lead Integrated Campaigns Manager – DeepL API to lead end-to-end marketing campaigns for one of our most exciting products: DeepL API. This role sits at the intersection of product marketing, demand generation, and brand storytelling, bringing together strategy, creativity, and cross-functional collaboration to drive awareness, adoption, and pipeline growth.
You will own how the developer ecosystem understands and adopts DeepL API for secure, natural, real-time multilingual communication.
Lead integrated campaign strategy and execution for DeepL API across digital, content, events, and partner channels, owning planning, budgeting, timelines, and cross-functional coordination from concept to launch.
Translate complex product capabilities into compelling, outcome-driven narratives that educate highly technical audience on the value of API powered translation for global business communication.
Partner with Product Marketing, Sales, and SDR teams to develop go-to-market programs, enablement materials, and lead-generation sequences aligned with product roadmap and regional priorities.
Collaborate with Content, Creative, and Regional Marketing teams to produce and localize campaign assets.
Drive measurable impact on awareness, adoption, and pipeline, setting and tracking KPIs such as lead quality, conversion rates, and ROI, and applying data-driven optimization and A/B testing.
Maintain a global campaign calendar and asset library, ensuring brand consistency, message alignment, and timely deployment across all touchpoints.
Leverage insights and competitive intelligence to inform campaign strategy, refine positioning, and identify new opportunities in emerging AI communication markets.
Foster cross-functional collaboration and campaign excellence, sharing learnings, best practices, and post-mortem analyses to continually improve performance and scalability.
We are looking for candidates with experience working for highly technical products, (DevTools, Infra, InfoSec and API). In this role, you will need to speak the language of developers.
8+ years of experience in B2B SaaS marketing, product marketing, campaign management, or integrated marketing roles.
Proven track record of managing complex, multi-channel campaigns from strategy through execution.
Demonstrated success in driving pipeline generation and revenue growth through integrated campaigns.
Strong project management skills with the ability to manage multiple campaigns simultaneously and meet deadlines.
Data-driven decision-making and proficiency in campaign analytics and performance optimization.
Excellent communication skills for cross-functional collaboration and stakeholder management.
AI literacy, including familiarity with GenAI tools for campaign planning, content creation, and execution.
Preferred experience in AI/ML product marketing or emerging technology categories requiring market education.
Preferred previous experience in high-growth SaaS companies (Series B–IPO stage).
Understand the world of API, DevRel
Marketing Automation: HubSpot
CRM: Salesforce (or equivalent)
Project Management: Asana, Jira, or similar tools
Content Management: Contentful or comparable CMS/DAM platforms
Diverse and internationally distributed team: joining our team means becoming part of a large, global community with people of more than 90 nationalities. We're more than just colleagues; we're a group of professionals with a shared mission to connect diverse cultures. Our global presence is growing–we've doubled in size nearly every year, with our employees based in the UK, Germany, the Netherlands, Poland, the US, and Japan, and we continue to expand our network.
Open communication, regular feedback: as a language-focused company, we value the importance of clear, honest communication. We value smooth collaboration, direct and actionable feedback, and believe that leading with empathy and growth mindset makes us better together.
Hybrid work, flexible hours: we offer a hybrid work schedule, with team members coming into the office twice a week. This allows you to engage directly with your team and experience the unique energy of our workspace, while still enjoying the flexibility and comfort of working from home. With flexible working hours and trust in your productivity, we are in sync with your team’s general locations and time zones to foster effective and seamless collaboration.
Virtual Shares - An ownership mindset in every role. We believe everyone should share in our success, and that’s why every employee receives Virtual Shares, linking your contribution directly to DeepL’s growth and rewarding you with a stake in our future.
Regular in-person team events: we bond over vibrant events that are as unique as our team, from local team and business unit gatherings, to new-joiner onboardings, to company-wide events that bring us all together–literally.
Monthly full-day hacking sessions: every month, we have Hack Fridays, where you can spend your time diving into a project you're passionate about and get the opportunity to work with other teams–we value your initiatives, impact, and creativity.
30 days of annual leave: we value your peace of mind. With 30 days off (excluding public holidays) and access to mental health resources, we make sure you're as strong mentally as you are professionally.
Competitive benefits: just as our team spans the globe, so does our benefits package. We've crafted it to reflect the diversity of our team and tailored it to align with your unique location, to ensure you feel supported every step of the way.
If this role and our mission resonate with you, but you're hesitant because you don't check all the boxes, don't let that hold you back. At DeepL, it's all about the value you bring and the growth we can foster together. Go ahead, apply—let's discover your potential together. We can't wait to meet you!
You are welcome at DeepL for who you are—we appreciate authenticity here. Our product is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all succeed, contribute, and think forward! So bring us your personal experience, your perspectives, and your background. It’s in our diversity that we will find the power to break down language barriers in the world.