Technical Product Marketing Manager

Lambda, The Superintelligence Cloud, is a leader in AI cloud infrastructure serving tens of thousands of customers. Our customers range from AI researchers to enterprises and hyperscalers. Lambda's mission is to make compute as ubiquitous as electricity and give everyone the power of superintelligence. One person, one GPU.

If you'd like to build the world's best AI cloud, join us.

*Note: This position requires presence in our San Francisco or San Jose office 4 days per week. Lambda’s designated work from home day is currently Tuesday.

What You’ll Do

As a technical product marketer at Lambda, you know the AI/ML landscape inside and out. One moment, you’re explaining how to build, fine-tune, or deploy a model; the next, you’re creating tutorials, guides, or blog posts that resonate with AI developers. You’re eager to test new tools and frameworks yourself, and you can turn complex research into writing that resonates with AI engineers. If you want to help AI builders turn ideas into impact, we want you on our team.

As a Technical Product Marketer at Lambda, you will:

• Bring AI/ML Solutions to Life: You’ll own the development of content and campaigns focused on Lambda’s public cloud offering, shaping how we engage with individual AI researchers and AI startups with engaging educational content.

• Design and Execute Winning Campaigns: Dig deep into AI/ML trends and translate that understanding into campaigns that captivate engineers. You’ll craft and refine messaging that grabs attention, plan multi-channel activations and spur action, and keep your finger on the pulse of campaign performance to optimize on the fly.

• Collaborate with Technical Teams: You won’t just tell the story, you’ll prove the value. By partnering closely with our product and engineering teams, you’ll ensure every campaign is technically accurate, relevant to AI engineers, and showcases the actual impact GPU-accelerated computing can have on real-world AI/ML workloads.

• Empower Sales with AI/ML Expertise: Your technical familiarity with AI/ML means you’ll be a go-to resource for our GTM teams. You’ll develop technical blogs, sales enablement materials, lead education sessions, and help conquer the competition with battle cards, product demos, and how-to guides—that not only inform but also inspire confidence.

• Execute Account-Based Marketing (ABM): You’ll develop tailored marketing strategies for individual AI developers and startups, zeroing in on their specific AI/ML challenges and opportunities. You’ll orchestrate targeted outreach plans that resonate with each builder's unique goals, paving the way for stronger partnerships and faster adoption.

• Run Webinars, Events, and Workshops: From big-name conferences to targeted meetups, you’ll identify where and how Lambda can make the biggest splash. You’ll curate the content plan, shape the messaging, and when needed, take the stage yourself.

• Make Data-Driven Decisions: You’ll keep a close eye on KPIs, iterating on campaign strategies to drive more leads, higher engagement, and stronger conversions. Sharing key performance insights with leadership and cross-functional partners will be second nature.

You will be supported by peers specializing in Events & Sponsorships, Demand Generation, Growth, Content, Web, Marketing Automation, and Design.

You

• You’ve been there and done that: You understand how AI is transforming the world and know how GPUs accelerate ML workflows. You've got a handle on frameworks like PyTorch, and you can hold your own in conversations about large language models or advanced AI/ML techniques.

• You’re Both Strategic and Hands-On: Crafting and maintaining a marketing plan is your jam, but you’re not afraid to roll up your sleeves to write compelling copy, dig into analytics, or put the finishing touches on a training deck.

• You Turn Complexity into Clarity: You get that “technical” doesn’t have to mean “hard to understand.” You take complex AI concepts and translate them into crisp, engaging stories that resonate with diverse audiences.

• You’re a Natural Collaborator: Cross-functional alignment is key. Whether you’re syncing with product managers, engineers, GTM leaders, or designers, you’ll make sure everyone’s pointed in the same direction—and excited to get there.

• You Deliver: You’ve run campaigns from ideation to post-mortem, juggling multiple priorities while staying cool under pressure. You’re used to measuring results and iterating to make the next campaign even better.

• You Own Your Data: Dashboards, analytics platforms, and CRM systems are second nature to you. You thrive on metrics and you’re always looking for new ways to glean insights that drive performance.

Must-Have Skills

• Industry-Specific Experience: You’ve been building expert AI/ML content that gets shared and referenced by others in the AI builder community for over 7 years.

• Technical Acumen: You have deep familiarity with AI/ML best practices and can confidently guide others through them.

• Strategic Planning: Ability to develop and execute comprehensive marketing strategies that align with business goals.

• Campaign Management: Expertise in managing all aspects of marketing campaigns, from conception to execution and analysis.

• Content Creation: Skilled in both guiding and executing the creation of compelling marketing content, including copywriting, visual content, and multimedia.

• Sales Enablement: Experience in developing tools and materials that empower sales teams to effectively sell products.

• Demand Generation: Proven familiarity with generating leads and driving demand through various marketing channels.

• Account-Based Marketing (ABM): Proficient in designing and implementing ABM strategies to target key accounts.

• Data-Driven Decision Making: Strong analytical skills with the ability to interpret data and derive actionable insights.

• Collaboration Tools: Experience with project management and collaboration tools, including Jira and Notion.

Salary Range Information

The annual salary range for this position has been set based on market data and other factors. However, a salary higher or lower than this range may be appropriate for a candidate whose qualifications differ meaningfully from those listed in the job description.

About Lambda

• Founded in 2012, with 500+ employees, and growing fast

• Our investors notably include TWG Global, US Innovative Technology Fund (USIT), Andra Capital, SGW, Andrej Karpathy, ARK Invest, Fincadia Advisors, G Squared, In-Q-Tel (IQT), KHK & Partners, NVIDIA, Pegatron, Supermicro, Wistron, Wiwynn, Gradient Ventures, Mercato Partners, SVB, 1517, and Crescent Cove

• We have research papers accepted at top machine learning and graphics conferences, including NeurIPS, ICCV, SIGGRAPH, and TOG

• Our values are publicly available: https://lambda.ai/careers

• We offer generous cash & equity compensation

• Health, dental, and vision coverage for you and your dependents

• Wellness and commuter stipends for select roles

• 401k Plan with 2% company match (USA employees)

• Flexible paid time off plan that we all actually use

A Final Note:

You do not need to match all of the listed expectations to apply for this position. We are committed to building a team with a variety of backgrounds, experiences, and skills.

Equal Opportunity Employer

Lambda is an Equal Opportunity employer. Applicants are considered without regard to race, color, religion, creed, national origin, age, sex, gender, marital status, sexual orientation and identity, genetic information, veteran status, citizenship, or any other factors prohibited by local, state, or federal law.