Graphic Designer (Contract)

Leland’s mission is to unlock human potential by making the world’s expertise more accessible. We do that through a platform that connects people with coaching, content, and courses that can can help them achieve their most ambitious career and educational goals. Since our founding in 2021, we’ve helped tens of thousands of people reach their most ambitious goals, raised $19M from world-class investors, and built the industry leader in educational and career coaching.

What You’ll Do

• Design marketing and growth assets including:

  • Social graphics, paid ads, email visuals, landing page assets

  • Slide decks for marketing, sales, and partnerships

  • Event graphics, program logos, and promotional materials

• Create and maintain reusable templates for social posts, ads, pitch decks, and internal teams.

• Collaborate with Growth Marketing on campaign creative, iterating quickly based on performance.

• Work with the Head of Design to expand and refine Leland’s brand system, including typography, illustration styles, iconography, and layout patterns.

• Help develop the visual identity of new programs, sub-brands, and product initiatives.

• Support UX/Product designers with light visual asset creation when needed (graphics, illustrations, simple UI treatments).

• Manage files and exports for multi-channel delivery (web, mobile, print).

• Contribute to a growing internal creative library of assets and templates.

What We’re Looking For

• 1–3 years of design experience, ideally in a startup, agency, or in-house marketing environment.

• A strong portfolio demonstrating:

  • Visual design craft

  • Clear typography and layout skills

  • Branding or brand-adjacent work

  • Marketing or campaign creative

• You’re comfortable moving fast and iterating quickly.

• You take pride in polish and detail, but you’re also scrappy when needed.

• A strong sense of visual storytelling and composition.

• Proficiency in Figma (bonus: Adobe Creative Suite, especially Illustrator/Photoshop).

• Ability to work cross-functionally with marketing, sales, partnerships, and product.

• A collaborative, positive attitude and a desire to grow inside a small but mighty design org.

Nice-to-Haves

• Motion graphics or light animation experience (After Effects, Lottie, etc.)

• Illustration ability or comfort adapting illustration styles

• Experience with social-first design, paid advertising creative, or direct response design

• Experience building or contributing to a brand system

• Experience designing for education, coaching, or marketplace products

Why Leland?

• Join a high-growth consumer startup focused on helping people achieve their goals by connecting them with expert coaches

• Opportunity to take part in building a world-class team

• A collaborative, high-energy environment where your contributions have a direct impact

• The chance to join a passionate team helping people achieve their career and educational dreams

Leland is an equal opportunity employer. We encourage candidates of all backgrounds and demographics to apply.