Intuitive·10 days ago
Develop and Execute Specialty Strategy
• Lead the development of procedure-specific marketing strategies for HBP and Hernia aligned with ISK business goals.
• Translate strategies into actionable annual and quarterly execution plans with measurable outcomes.
• Operationalize Intuitive Korea’s initiatives (e.g., QTI, KOL development, Economic Value shaping) into structured programs that support adoption and influence decision-making.
Procedure Adoption & Surgeon Engagement
• Identify and cultivate surgeon champions and potential KOLs in HBP and Hernia.
• Support peer-to-peer programs, live case observations, and proctoring activities in collaboration with Sales and Training.
• Develop structured pathways for Epicenter programs and local/regional workshops.
Medical Society & Academic Engagement
• Manage Intuitive’s presence at key HBP and Hernia specialty societies and academic meetings.
• Plan and execute robotic symposia, P2P courses, and live surgical broadcasts.
• Collaborate with specialty societies to build clinical consensus and awareness.
Clinical Education & Content Development
• Support the development of procedure-specific education materials, digital brochures, and clinical playbooks.
• Coordinate webinars, symposia, and live surgical education programs with faculty surgeons and vendors.
• Gather clinical insights, unmet needs, and user feedback to refine program effectiveness.
Collaboration with Internal Stakeholders
• Partner with Clinical Sales, Product Marketing & Marcom and MACA/GAVE/HEOR to optimize the da Vinci Value content for HBP and Hernia procedures.
• Collaborate with Clinical Affairs with evidence generation, publications, and registry data for marketing use.
• Assist Sales and Training in new hire education, product launches, and ongoing field communications.
• Strong cross-functional experience in both Sales and Marketing within healthcare or medical technology fields.
• Solid understanding of HBP and/or Hernia surgery workflows and clinical environments.
• Proven ability to position and communicate the clinical and patient value of advanced procedures.
• Demonstrated capability in managing multiple concurrent projects in a complex, matrixed organization.
• Leadership potential demonstrated through:
• Learning agility and adaptability
• Strategic, big-picture thinking
• Effective collaboration with KOLs and cross-functional team
Qualifications
• Bachelor’s degree required (clinical or science-related field preferred).
• Minimum 7+ years of experience in the medical device industry or hospital marketing roles.
• Prior exposure to operating rooms, robotic or minimally invasive surgery, or physician engagement strongly preferred.
• Experience in HBP or Hernia areas is highly desirable.
• Ability to travel up to 30–40%, including international and weekend events.
• Comfort with data-driven storytelling (e.g., clinical outcomes, peer-reviewed studies).
• High attention to detail, quality, and alignment with Intuitive’s brand standards.
• Hybrid work environment (Office/Remote).
• Excellent written and verbal communication skills in both Korean and English.
• Proficiency in MS Office Suite; familiarity with CRM platforms and data analysis is a plus.
Intuitive는 고용 기회 균등 고용주입니다. 당사는 인종, 성별, 임신 여부, 성적 지향, 성 정체성, 출신 국가, 피부색, 연령, 종교, 국가 보훈 대상자, 장애 여부, 유전 정보 또는 연방, 주 또는 현지 관련 법률에 따라 보호받는 기타 모든 지위에 관계없이 자격을 갖춘 모든 지원자 및 직원에게 동등한 고용 기회를 제공하며 모든 유형의 차별과 괴롭힘을 금지합니다.
당사는 기회 균등법에 따라 범죄 및 유죄 판결 기록이 있는 고용 자격을 갖춘 지원자를 고려할 것입니다.