About Us
KingMakers is a proudly African company shaping the future of sports and iGaming entertainment across the continent.
Since 2018, we’ve been building platforms — including BetKing and SuperSportBet — that bring millions of fans closer to the excitement of play through technology, integrity, and innovation.
Operating across markets such as Nigeria and South Africa, we’re part of a new generation of African businesses redefining what quality, trust, and entertainment look like in our industry.
Our vision is clear: to be the home where Africa plays. At KingMakers, we move fast, stay curious, and hold ourselves to high standards of performance and accountability. We believe great products don’t just entertain — they build connection, opportunity, and pride across the communities we serve.
Why This Role?
This is not a typical VIP Account Manager role. It’s an opportunity to take ownership of the VIP experience, shaping how we engage, retain, and grow our most valued players. You won’t just be managing accounts, you’ll take calculated risks, make strategic decisions, and crafting experiences that set a new industry standard.
As a Senior VIP Account Manager, you will be the bridge between our high-value players and our brand, ensuring that every interaction is meaningful, personalized, and impactful.
This means:
- Anticipating needs before they arise: Designing journeys that keep VIPs engaged and excited.
- Driving data-backed strategies that enhance loyalty and maximize lifetime value.
- Influencing business decisions by bringing deep customer insights to the table.
- Building long-term relationships based on trust, not just transactions.
This is a role for someone who thrives on ownership, sees challenges as opportunities, and understands that VIP management is as much about strategy as it is about service. If you’re looking for a position where you can truly make an impact, innovate, and lead within a high-energy, fast-growing team—this is it.
What You’ll Be Doing
- Own the VIP Experience: You will be the trusted point of contact for our most valued players, ensuring that every interaction is personalized, seamless, and adds real value.
- Drive Retention & Engagement: Monitor VIP activity, spot trends before anyone else, and proactively create strategies to increase loyalty.
- Be the Voice of the VIP: Advocate for your players internally, collaborating with KYC, Payments, Marketing, Customer Service, and CRM teams to optimize their journey.
- Turn Insights into Action: Use data-driven decision-making to improve engagement, refine offers, and maximize the player lifecycle.
- Create Exclusive VIP Experiences: From tailored promotions to premium in-person events, ensure that VIPs feel like they are part of something exceptional.
- Take Full Ownership: If there’s a problem, you don’t just report it—you solve it.
- Ensure Responsible & Ethical Engagement: Work closely with Responsible Gaming, AML, and Compliance teams to manage VIP relationships sustainably.
Requirements
- 3+ years of experience as a VIP Account Manager in iGaming: You understand the industry, the players, and what drives engagement.
- Knowledge of key betting KPIs and player behaviors: Familiarity with metrics such as GGR, NGR, ARPU, CLTV, Churn Rate, and activity segmentation to assess VIP performance and opportunities.
- Ability to work with player data, CRM reports, and behavioral insights to identify trends and drive strategic decisions.
- Experience organizing high-end VIP events (online and offline): From private tournaments to tailored hospitality experiences.
- Solution-oriented & commercially driven: Ability to identify upselling opportunities and collaborate with cross-functional teams (e.g., Payments, Fraud, Marketing).
- Understanding of Responsible Gaming and AML frameworks: Experience working alongside compliance teams to ensure ethical engagement with VIPs.
- Strong analytical skills: You can interpret player data, identify trends, and make data-driven decisions.
- Exceptional communication & influencing skills: You can engage, retain, and build loyalty with VIPs at every level.
- A solution-oriented mindset: You thrive in fast-paced environments and navigate challenges with confidence.
- Flexibility to travel and work weekends when necessary: VIPs don’t work on a 9-to-5 schedule, and neither do we.
What You Need to Succeed
- You understand how to connect, influence, and build trust with high-value players.
- You don’t just follow intuition; you use insights to anticipate needs, identify trends, and drive smart decision-making.
- You balance customer obsession with business objectives, ensuring long-term loyalty and value.
- Whether it’s with VIP players or internal teams, you know how to engage, influence, and make things happen.
- You have a high sense of ownership: You don’t wait for direction, you take responsibility, drive initiatives, and make things happen.
- You challenge ideas, question assumptions, and always push for better solutions.
How You Do It – Our CROWNS, Our Values
At KingMakers, our CROWNS values aren’t posters on the wall — they’re how we work and win together:
- Customer First: Build with and for our customers. Always deliver meaningful value.
- Raise the Bar: Take initiative, own outcomes, and push for better every time.
- Operate with Candor: Be open, clear, and constructive. Speak truth with kindness.
- We Build Together: Collaborate, share the load, and succeed as a team.
- No Hesitation, Never Reckless: Move boldly and responsibly. Own your risks.
- Speed & Iteration: Act fast, learn fast, improve fast. Progress beats perfection.
Benefits
Perks
- Health Support: A monthly allowance to invest in your health and wellbeing
- Comprehensive Insurance: Extra protection and peace of mind for you and your loved ones
- Future Planning: Employer contributions towards your long-term financial security
- Performance Bonus: Discretionary rewards that celebrate your impact
- Convenience at Work: Free reserved parking at the office
- Hybrid Work: A flexible arrangement with 3 days in the office and 2 days remote each week
