Laba Group is an international company in the EdTech sector. We are advancing online education, teaching thousands of students, and creating innovations that shape the entire European market.
Over the past 10 years, we have launched more than 1,400 courses and educated over 200,000 students worldwide. We have also created 3 different online education brands:
- Laba – business courses supporting professional development
- Skvot – an online school for creative professions
- robot_dreams – a platform for starting and developing your IT career
Job Purpose
The Sales Operation Lead is overseeing daily operations and driving performance across the sales department. This role ensures operational excellence, data-driven decision-making, and continuous improvement in sales processes. This person also acts as a bridge between management and the sales team, combining analytical, strategic, and business development capabilities to enhance team efficiency and results.
Key Responsibilities
1. Sales Performance Monitoring
- Prepare daily and weekly performance summaries including KPIs, conversion rates, and lead processing times.
- Collect, analyze, and interpret daily KPI statistics by sales representatives.
- Prepare monthly performance reports to track progress toward team and brand-level goals.
- Create and maintain dashboards and reports (HubSpot, Profity, Excel) to support data-driven management.
- Provide ad hoc performance insights and recommendations for the Head of Sales
2. Sales Process Support
- Manage and monitor leads and the sales pipeline to ensure timely follow-ups and workload balance.
- Support lead distribution and task prioritization for optimal productivity.
- Monitor lead processing time (LPT), deleted deals, upsell opportunities, and payment status updates.
- Ensure proper CRM handle and data consistency.
- Coordinate mail management, autodialer processes, and other sales system operations.
3. Database & System Management
- Build and maintain targeted database lists, mapping sales opportunities and identifying support needs.
- Oversee and optimize CRM tools (HubSpot, Profity): structure, pipelines, templates, and automation.
- Develop and refresh email templates and onboarding materials for new projects or courses.
- Train team members on CRM usage and best practices.
4. Team Coordination & Communication
- Act as the main operational liaison between the Head of Sales and sales reps.
- Tag and inform sales managers about important updates (e.g., payment status).
- Follow up KPIs throughout the day (11:00, 13:00, 15:00).
- Coordinate office presence, vacation schedules, and daily staffing.
- Manage newcomer onboarding and offboarding (account creation, process handover).
- Support monthly planning, resource distribution, and internal communications.
5. Development & Process Improvement
- Proactively identify opportunities for process improvement and workflow optimization within the sales cycle.
- Analyze KPIs, conversion rates, and sales data to detect bottlenecks and design actionable improvement plans.
- Explore and recommend AI-driven automation and technological tools to enhance efficiency and data accuracy.
- Evaluate and document process changes that could improve lead management, conversion, and overall team performance.
- Collaborate with the Head of Sales to design and implement scalable systems, ensuring long-term operational growth.
- Support the creation and rollout of new sales initiatives, courses, or tools that increase productivity or revenue.
- Drive a culture of continuous improvement, encouraging feedback, innovation, and accountability.
6. Reporting & Analytics
- Compile and present weekly and monthly sales performance reports.
- Track and visualize key trends in productivity, lead quality, and closing ratios.
- Ensure data consistency and alignment across all reports and systems.
- Provide clear, actionable insights to management for decision-making.
Requirements
- Strong understanding of sales processes and CRM systems
- Excellent organizational and multitasking skills.
- Analytical mindset with attention to detail.
- Strong communication and coordination abilities.
- Proactive approach to problem-solving and process optimization.
- Intermediate to advanced Excel/Google Sheets, PowerBI skills.
- Native Hungarian and advanced English language knowledge.
Key Competencies
- Strategic Thinking – aligns process development with business goals.
- Analytical Insight – uses data to identify opportunities and drive improvement.
- Innovation & Automation – proactively explores AI and process automation
- Operational Excellence – ensures consistency and efficiency across sales operations.
- Collaboration & Leadership Support – builds strong connections with sales teams and management.
- Adaptability – able to manage changing priorities and assist across multiple tasks simultaneously.
Benefits
About our offer list:
- full-time opportunity, our goal is a high-quality result delivered on time (business hours are between 9:00 am – 5:00 pm);
- onsite work from the Budapest office with all the amenities you need for comfortable work;
- free access to all Laba Group courses after the probation period;
- +1000 to your knowledge and skills: you are going to work with various tools, formats, and processes. What's more, you are about to collaborate with the Heads of Sales from different countries we are operating in — all of them have a lot of knowledge and insights to share;
- be the Part of the E-learning Revolution: join our mission to change lives by breaking educational boundaries — every task you undertake has the power to impact thousands of learners worldwide;
- contribute your ideas and actively engage in discussions to shape new trends and co-create innovative, wow-worthy concepts.
Salary range for this position: net 500.000-800.000 HUF/month
Our recruitment process is transparent and clear. Four stages: an interview with the Talent Acquisition Partner -> interview with the Global Chief Commercial Officer -> online assessment -> meeting with the Laba CEO.
After that, we will send you an offer.
Now you know more about us. And we want to know more about you: apply and let's develop Hungarian EdTech! 🚀
