Who We Are
M-Files is redefining how work gets done. Our AI-native document management system offers purpose-built business use cases, spanning universal and industry-specific workflows, to enable secure collaboration, automate processes, and ensure governance.
Unlike traditional systems, M-Files organizes content around the context of your business, connecting documents to related people, projects, and transactions. With our unique metadata-driven architecture, organizations can model content in line with their business processes, unify information across silos, and apply AI at scale. The result is greater productivity, reduced risk, and smarter, faster decisions for over 6,000 customers in 100+ countries.
At M-Files, our Guiding Principles unite us across diverse cultures and personalities:
- Make It Happen – We set bold goals, take ownership, learn from mistakes, and relentlessly pursue results.
- Help Others – We lead with kindness, assume good intentions, hold one another accountable, and celebrate wins together.
- Love Customers – We put customers and partners at the heart of everything, delivering value with respect, fairness, and speed.
To learn more about us we encourage you to visit https://m-files.com/ .
Summary of the Role:
The Website Manager (based in Finland) is responsible for ensuring M-Files delivers a best-in-class, conversion-focused digital experience across all global regions. This role blends web strategy with hands-on execution to optimize site functionality, technical infrastructure, analytics, privacy compliance and user experience. As the owner of M-Files.com, you will lead the ongoing evolution of our web ecosystem, driving innovation, improving performance, managing our integrated tech stack, and ensuring our digital presence aligns with goals.
Responsibilities and Duties:
Website Operations & Technical Management
- Oversee day-to-day development, maintenance, and performance of the global website, ensuring accuracy, functionality, and seamless user experiences.
- Manage and optimize the full digital tech stack, including plugins, integrations, forms, cookies, tracking, and tag management systems.
- Lead governance and implementation of tag management to ensure reliable data collection aligned with privacy and analytics standards.
- Proactively identify, troubleshoot, and resolve technical issues while managing QA, debugging, and incident response.
- Ensure compliance with GDPR, CCPA, WCAG, and global privacy requirements in partnership with Legal and Security teams.
Website Performance, UX & Experimentation
- Monitor site speed, Core Web Vitals, mobile responsiveness, and performance metrics, driving continuous optimization to improve UX and conversions.
- Manage A/B and split testing to refine user flows, messaging, and conversion rates.
- Partner with design and content teams to build and iterate on templates.
- Leverage heatmaps, session recordings, and behavioral analytics to identify friction points and inform UX enhancements.
- Reduce tech debt through auditing, consolidation, archiving, and improvements to templates and site architecture.
Digital Strategy & Project Management
- Evaluate competitor websites to identify opportunities in UX and technology.
- Conduct user research to optimize buyer journeys and improve conversion paths.
- Manage localization workflows and ensure consistency across all global domains.
- Lead or support site redesigns, migrations, and new feature implementations.
- Partner with SEO stakeholders to improve technical SEO, site health, crawlability, indexing, schema, metadata, internal linking, and content hygiene.
Website Analytics & Privacy
- Oversee cookie consent systems, data governance, and data collection policies to ensure global privacy compliance.
- Maintain governance frameworks for analytics setup, event naming, tracking consistency, and documentation.
- Partner with Security and Legal to assess third-party tools and platform risks.
- Manage analytics infrastructure across GA4, GTM, Search Console, and related tools.
- Build and maintain dashboards and reports on site performance, user behavior, attribution, and conversions.
- Translate insights into actionable recommendations that drive pipeline growth, campaign effectiveness, and improved user journeys.
Requirements
Who you are/Qualifications and Skills:
Experience:
- 5-7 years managing enterprise-level websites, preferably in WordPress environments.
- Experience working with global domains, multilingual sites and cross-functional teams.
Technical Skills:
- Proficient in HTML, CSS, JavaScript, and RegEx.
- Expertise in multi-screen and browser testing, responsive usability standards.
- Deep understanding of WCAG accessibility, Core Web Vitals, and modern performance optimization.
Analytics and SEO:
- Adept in Google Analytics, Google Tag Manager, and Google Search Console.
- Well-versed in SEO best practices.
- Strong expertise with tag management (GTM) and tracking frameworks.
- Comfortable analyzing data to extract insights and guide optimization strategies.
Strategic & Operational Skills
- Strong project management skills with experience leading cross-functional initiatives.
- Ability to manage complex and competing priorities while coordinate stakeholders.
Tools:
- Experience with Salesforce, HubSpot, and Clarity is a plus.
- Experience with CRO tools (e.g., Hotjar, Clarity, Optimizely, VWO) is a plus.
Benefits
Why M-Files?
We are a global company with Finnish roots and with our own product that we are greatly proud of!
By joining M-Files, you will get the opportunity to contribute to our success and growth, while developing your own expertise. Our team is fun, and our solutions are changing the market!
Our guiding principles of "Make It Happen", "Help Others", and "Love Customers" are highlighted through our daily actions as a team. Transparent communication and outstanding team spirit were listed as our strengths in our M-Filer Experience survey.
What We Offer:
- Lunch benefit (ePassi Flex)
- Sport, culture & massage & communiting benefit (ePassi Flex 400 eur/year)
- Phone & mobile subscription benefit
- Accident insurance for free time (complementing Occupational Health Service provided by Mehiläinen)
- Recruitment Referral Program
- Years in Service Awards
- Auntie Service (Therapy & Wellbeing)
Does this sound exciting to you?
Please submit your application, salary request, and CV as soon as possible, but no later than February 1st, 2026.
Applications must be submitted through our career portal or job boards such as LinkedIn.
We do not accept applications via email. Please note that, due to the high volume of applications, we are unable to respond to LinkedIn InMails.
Please note that candidates are expected to already hold valid residence and working rights in Finland.
At this time, M‑Files does not provide visa sponsorship or relocation support for this role.
