As a Product Marketing Manager at Vention ...
you will be an individual contributor responsible for driving go-to-market execution, messaging, and adoption of Vention’s core platform software products, including MachineBuilder, MachineLogic, Simulation, and Operate software.
This role works closely with Product, Growth, Sales, and Brand teams to bring platform capabilities to market with clear positioning, compelling storytelling, and strong commercial enablement. The Product Marketing Manager plays a key role in shaping how Vention’s platform is understood by customers and prospects while also driving high-visibility go-to-market initiatives in the business.
What You’ll Do
Product Marketing & Go-To-Market Execution
- Own product marketing execution for Vention’s Platform Software portfolio, including positioning, messaging frameworks, value propositions, and differentiation.
- Execute go-to-market plans for new software launches and major releases in collaboration with Product, Growth, and Sales leaders.
- Support definition of target audiences, core use cases, launch narratives, channels, and campaign formats.
- Ensure consistent product messaging across website, campaigns, and sales-facing materials.
- Own assigned marketing deliverables within the product launch process, ensuring readiness across messaging and customer-facing assets.
- Support sustainment of existing products through refreshed collateral, campaigns, and storytelling.
Sales Enablement & Commercial Support
- Develop commercial sales enablement assets for platform software, including pitch decks, product overviews, objection handling, and competitive positioning.
- Support delivery of commercial (non-technical) sales training to ensure strong product understanding and consistent messaging.
- Partner with Product on technical training content while contributing to commercial framing and storytelling.
- Equip Sales with tools and narratives to articulate platform value to different customer personas.
- Support strategic deals and competitive situations as needed, in partnership with senior marketing and sales leaders.
Marketing Communications & Collaboration
- Contribute product expertise to Marketing by reviewing and supporting copy, visuals, and campaign direction.
- Collaborate with Brand, Growth, Web, Content, and Events teams to ensure software products are represented accurately and consistently.
- Support brand initiatives, events, tradeshows, webinars, and content programs with strong product knowledge.
- Apply analytical thinking to messaging and campaign performance, leveraging user feedback, experimentation, and funnel insights to improve impact.
- Present product updates, launch overviews, and campaign results to internal stakeholders.
Product Strategy, Market Intelligence & Packaging
- Partner with Product Management to gather market insight, customer feedback, and competitive intelligence.
- Support competitive analysis of software platforms, automation ecosystems, and evolving go-to-market strategies.
- Contribute to product packaging, naming, and positioning discussions with Product and Brand Marketing.
- Support Annual Product Roadmap planning and Quarterly Product Reviews with market and customer insights.
- Help ensure platform capabilities are clearly framed and communicated for market relevance.
What You Bring to the Table
We’re looking for skills, intellect, and experiences that will help you succeed in this role but we also know that various profiles (not only the one described below) could be successful. If you’re excited about what you read and think you’d be a great fit, we encourage you to apply, even if you don’t meet every single qualification.
You’ll bring:
- A bachelor’s degree in Marketing, Business, Engineering, or a related field (MBA or advanced degree is a plus).
- At least 3 years of product marketing experience, preferably in B2B technology, hardware, or industrial applications.
- Proven experience in developing go-to-market strategies and delivering successful product launches.
- Strong skills in product positioning, value proposition development, and messaging.
- Excellent written, verbal, and presentation skills, with ability to translate technical concepts into compelling narratives.
- Strong analytical capabilities, comfortable working with data, running tests, and optimizing campaigns.
- Ability to work cross-functionally with product management, sales, design, and engineering teams.
- Highly organized, self-motivated, and capable of thriving in a dynamic, fast-paced environment.
- A curiosity to learn, a collaborative mindset, and a drive to contribute to something meaningful
What We Offer
- Career pathing: Real opportunities to grow through personalized development plans, bi-annual employee reviews, and mentorship program
- Professional development: Continuous training in performance management, inclusive leadership, leadership operating model, team building, and giving/receiving feedback
- Gender diversity & inclusion: Pay equity reviews, inclusive policies, and a Women’s Employee Resource Group offering networking, mentorship, and quarterly learning sessions.
- Hybrid work: Enjoy flexibility with our hybrid model, allowing you to work from home on select days.
- Community engagement: Two paid volunteering days per year to give back to causes you care about.
- Central location: Regular team gatherings and a collaborative office space in the heart of Montreal, surrounded by cafés and restaurants.
- Team events: All year round employee events including annual kick-off, employee summit, quarterly happy hours, and department events.
- Comprehensive benefits: A complete group benefits plan for you and your family that start day one.
What to Expect in Your Interview
- Initial Call
- Meet the Team
- Case or take-home interview
- Decision & Offer
We’re committed to making every step of the process inclusive and accessible. If you require accommodations at any stage, please let us know, we’ll ensure you have what you need to succeed.
Professional Growth & Development
Vention believes strongly in promotion from within. For this reason, we structured a comprehensive professional development program that elevate high-performing individuals who deeply understand the inner workings of Vention. This program encompasses:
- In-house coaching program with former industry executives working with small cohort of emerging leaders
- Quarterly management training on topics ranging from “Giving & Receiving Feedback, to Building high-performing teams, to "Developing your own Leadership model”
- Quarterly World-Class Speaker Series featuring industry leaders sharing their perspective and lessons learned as they build their function and business
- Dedicated professional development channels sponsored by the Executive team to foster continuous professional learning
- Book allocation program to further your knowledge in your domain of expertise or any business leadership topics
Diversity, Inclusion & Belonging at Vention
When you join Vention, you join a team of professionals with diverse experiences, backgrounds, and perspectives. Together, we’re building a workplace where everyone belongs, feels valued, and can achieve extraordinary results.
We celebrate differences in ideas, in experiences, and in people. Our initiatives in gender equity, career growth, and leadership development are designed to create real opportunities for everyone to thrive.
Vention’s culture
Vention is an uplifting environment for high achievers. Thinking that Vention’s culture would keep you energized? See our full culture guide here.
