Marketing Lead (Enterprise / LatAm)

AltScore has the product, the proof, and the momentum. Now, we are looking for a high-energy Marketing Lead to put AltScore in all the right places with rhythm, consistency, and absolute credibility. This is not a traditional marketing role focused on lead-gen volume or performance metrics; it is about distribution, presence, and reputation.

Reporting directly to the COO, you will be responsible for making the right kind of noise in the Latin American Enterprise space. You will work hand-in-hand with our GTM, Sales, and Executive teams to ensure that AltScore isn't just known, but is seen as the authoritative voice in the market. If you are a builder who prefers doing over planning, and understands how to turn real-world impact into compelling content, we want you on the team.

Responsibilities

• Event Execution: Own the end-to-end execution of private events, executive roundtables, and high-impact webinars.
• Partner Marketing: Coordinate joint events and content initiatives with strategic partners to expand our reach and authority.
• Content Discipline: Maintain a rigorous content calendar to keep AltScore visible and active on LinkedIn, podcasts, and other high-value industry channels.
• Sales Enablement Assets: Deliver weekly and monthly assets, such as WhatsApp-ready messaging, proof cards, and ready-to-share social posts that SDRs and AEs can use to accelerate deals.
• Content Recycling: Ensure every event, webinar, or initiative is captured and transformed into reusable, evergreen content.
• GTM Collaboration: Work closely with the Sales and Revenue teams to identify friction in the sales cycle and create marketing solutions that make selling easier.
• Brand Reputation: Shift the focus from empty marketing to proof-based marketing, ensuring every piece of content reinforces AltScore’s credibility in the LatAm enterprise sector.

Requirements

• 5+ years of experience in B2B Marketing, Community Management, or Field Marketing, specifically within the LatAm Enterprise or Fintech space.
• Proven track record of executing webinars, executive events, or community-led marketing initiatives.
• Execution-First Mindset: You are someone who loves to get your hands dirty and execute, not just sit in strategy meetings.
• Content Alchemy: Ability to take complex, real-world proof points and turn them into simple, shareable, and engaging content.
• LatAm Network Savvy: A deep understanding of how Enterprise business is done in LatAm-centered on relationships, trust, and repetition.
• Collaborative Spirit: Comfortable working directly with Executives, Sales leaders, and Partnerships teams.
• Bilingual Proficiency: Fluent in Spanish and English (Portuguese is a significant plus).

This role is NOT for you if:

• Your primary motivation is performance marketing or optimizing ad spend.
• You need a guaranteed inbound funnel to feel like you are making an impact.
• You prefer working in a silo rather than being in the trenches with Sales and Product.

How to stand up as an applicant

We value proof over promises. To move to the top of our list of candidates, you must complete both steps:

1. The Official Part: Submit your standard application through this job post so you’re in our system.
2. The Hustle Part: Find Valeria’s work email from our People team and send her an email including:
• The Content Alchemy Challenge: A link to a piece of B2B content you created (post, video, or event summary) and a 3-sentence to 1-paragraph explanation of how you turned a real-world "win" into that specific asset.
• The Distribution Challenge: Find a recent AltScore announcement or news piece and tell us 2 specific, creative ways you would distribute it in LatAm beyond just a standard LinkedIn company post.

Benefits