Analyst

MissionOne Media is a brand within BarkleyOKRP that combines full-funnel media planning and buying services, CRM, data, analytics, retail media, SEO, and digital experiences.

• $1 Billion+ in Annual Billings
  
• 200 Team Members
  
• Our tech stack is powered by Adlucent, the digital performance marketing agency that joined BarkleyOKRP in 2024

Role Overview:

We are looking for a Data Analyst, Analytics who can deliver impactful and inspiring reporting for our internal media teams and our clients. As a member of the M1M Analytics team, you will play an important role in discovering, analyzing and presenting findings and reports related to all media channels. You will be at the heart of uncovering and measuring the connections between marketing results and business objectives.

Key Responsibilities:

· Support development of measurement plans including metric availability across systems

· Develop and maintain dashboards, reports, and data visualizations aligned to measurement plans, referencing existing reports and templates

· On-going data QA to ensure data used for reporting and analysis is accurate

· Support media performance analysis by analyzing data trends and identifying data changes or outliers that can lead to actionable insights

· Collaborate with media planning, activation, strategy, and account teams to provide data storytelling of results and analyses in presentation decks/slides

· Partner with reporting and engineering teams to improve data infrastructure and automation of reporting processes.

· Demonstrate problem-solving ability with emphasis on drawing inferences with data

· Showcase the ability to understand the full working picture of a media plan, not in a single channel silo

Personal characteristics:

· Intellectual curiosity, problem solving skills and determination

· Detail-oriented and thorough

· Effective communications verbally and in writing

· Ability to listen to stakeholders, process feedback and provide solutions

· Strong work ethic and integrity

Qualifications:

· 0-2 years of media and measurement experience

· Strong record of academic and/or professional achievement

· Quantitative skills with proven ability to demonstrate data collection, analysis and interpretation

· Strong working knowledge of spreadsheet platforms (i.e. Excel, Sheets, etc)

· Understanding of advertising planning, buying(Google, Meta, Bing, Google Analytics, etc.)

· Data analysis experience including spreadsheet (Excel) and SQL platforms

· Effectiveness in managing multiple projects across multiple clients and stakeholders

· Experience in analysis, research and presentation creation

Compensation

The annual gross base salary range is $48,000- $71,000 USD. This range represents the anticipated target salary range for this position. Actual salaries will vary based on a candidate’s qualifications, skills, and geographic location. Salary is one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K.