Sales Trainer, Sales Enablement and Effectiveness

GeneDx (Nasdaq: WGS) delivers personalized and actionable health insights to inform diagnosis, direct treatment, and improve drug discovery. The company is uniquely positioned to accelerate the use of genomic and large-scale clinical information to enable precision medicine as the standard of care. GeneDx is at the forefront of transforming healthcare through its industry-leading exome and genome testing and interpretation services, fueled by the world’s largest, rare disease data sets. For more information, please visit www.genedx.com.

Summary

We are seeking a strategic Sales Trainer to drive sales effectiveness and high performance across all GeneDx sales divisions. This role ensures commercial teams are equipped with the skills, tools, and data-driven strategies needed to manage territories, leverage CRM and analytics platforms, and consistently execute at a high level. You will work alongside a team of sales trainers who specialize in product knowledge and clinical context specific to each sales division, complementing that expertise with best-in-class selling skills and execution training.

As part of the Commercial Training team, you will design, develop, and deliver programs that strengthen field readiness through new hire onboarding, ongoing skills development, and continuous performance enablement. You will lead training on core competencies, including pre-call planning, consultative and value-based selling, account strategy, call execution, and effective use of CRM systems and sales analytics tools — empowering representatives to navigate clinical conversations with confidence and position GeneDx solutions in alignment with provider needs. This role directly supports our mission to advance earlier and more accurate diagnoses by expanding patient access through high-quality, impactful customer engagement.

Job Responsibilities

• Design, build, and deliver high-impact training programs across new hire onboarding and ongoing education, focused on core selling competencies including consultative selling, discovery, objection handling, value-based messaging, and competitive positioning
• Partner closely with Sales Operations to train best practices for Salesforce and Tableau, enabling effective territory planning, pipeline management, reporting, and data-driven decision making
• Support territory execution through training on routing strategy, pre-call planning, account planning, quarterly business reviews, and client business reviews
• Conduct field rides and virtual ride-alongs to provide real-time coaching, performance feedback, and reinforcement of selling best practices.
• Facilitate live and virtual training sessions, workshops, and certification programs using adult learning principles and modern instructional techniques
• Develop and maintain scalable enablement content, including:
• Presentation decks and monthly sales training materials
• Territory planning templates and business planning tools
• Salesforce and Tableau training recordings and job aids
• Playbooks, step-by-step guides, and enablement resources
• LMS-based courses and curricula
• Objection handling tools, role-play guides, and talking points
• Collaborate cross-functionally with Sales Leadership, Sales Operations, Marketing, Product, Medical Affairs, Commercial Strategy, and Training counterparts to identify training needs and align enablement efforts
• Evaluate training effectiveness using assessments, surveys, field performance insights, and feedback loops; continuously optimize programs based on outcomes and business priorities
• Contribute to the development of commercial training plans, messaging frameworks, and enablement strategy
• Support planning and execution of major commercial meetings and events, including Global Commercial Meetings and other commercial meetings
• Identify opportunities to improve sales effectiveness and proactively implement training solutions
• Maintain training infrastructure and administrative components, including LMS management, enablement libraries, training calendars, communications, and follow-up materials
• Travel as needed for meetings, training sessions, and field coaching (approximately 10–20%)

People Manager

• No

Education, Experience, and Skills

Required:

• Bachelor’s degree in life sciences, healthcare, education, or related field.
• 3–5 years of experience in sales training or sales enablement within biotech, pharma, or diagnostics.
• Demonstrated expertise in selling skills and sales methodologies (e.g., consultative selling, value-based selling, account-based selling, or structured sales frameworks)
• Experience with genetics and rare diseases.
• Deep understanding of CRM systems and sales analytics tools, specifically Salesforce and Tableau.
• Strong communication, facilitation, and instructional design skills.
• Comfort with both virtual and in-person training modalities.
• Ability to work cross-functionally and manage multiple projects in a fast-paced environment.
• Willingness to travel up to 20% for training events, field visits, and national meetings.

Preferred:

• Previous field sales experience in genetic testing, pediatrics, prenatal care, or rare disease.
• Familiarity with LMS platforms (e.g., Seismic).
• Training certification (e.g., ATD, CPTD, Kirkpatrick) or instructional design experience.

Certificates, Licenses, Registrations

• N/A

Work Environment

This is a fully remote position. The employee will work from a home office or other suitable remote location with reliable high-speed internet access. Work is performed in a climate-controlled environment using standard office equipment, including computer, phone, and video conferencing tools. Your standard work schedule and hours will be established in collaboration with your leader and may be adjusted to align with evolving business needs.

Physical Demands

This is a sedentary role requiring prolonged periods of sitting while working at a computer. Physical demands include:

• Sitting for extended periods (up to 8 hours per day)

• Repetitive use of hands and fingers for typing and mouse operation

• Visual acuity for reading computer screens and documents

• Ability to communicate effectively via phone and video calls

• Occasional lifting of up to 10 pounds (office supplies, equipment)

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.

Acknowledgements

The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions and perform any other related duties, as assigned by their supervisor.

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