Director of Marketing | Sage Home Loans

We are seeking a strategic, data-driven Director of Marketing to lead the planning, development, and execution of our marketing strategy focused on customer acquisition and retention within the mortgage space. Reporting to the SVP of Marketing, this role owns the end-to-end marketing vision—balancing creativity with performance, speed with precision, and growth with compliance.

You’ll lead multi-channel marketing efforts, manage internal and external partners, and translate data into action. As a people leader, you’ll grow and coach a high-performing marketing team while collaborating closely with product, sales, operations, and analytics partners to deliver measurable impact. This role includes direct supervision of our Email Marketing Specialist.

What You'll Do

Strategic Leadership & Planning

• Develop and execute comprehensive marketing strategies that drive acquisition and retention while aligning with Sage’s business objectives and client-first mindset.

• Own long-term marketing planning, including campaign roadmaps, budget allocation, and channel optimization.

• Monitor market trends, competitive dynamics, and customer insights to inform strategy and continuously raise the bar.

Execution & Channel Ownership

• Lead execution of multi-channel marketing efforts, including digital, email, direct mail, paid media, and emerging channels.

• Own email marketing strategy and directly manage the Email Marketing Specialist to drive retention, lifecycle engagement, and lead nurturing.

• Guide content strategy across the website, landing pages, and digital assets, ensuring messaging is clear, compliant, consistent, and conversion-focused.

• Evaluate and test new channels (e.g., SMS, push notifications), building structured experimentation frameworks to scale what works—fast.

People & Agency Leadership

• Hire, coach, and develop marketing talent with a focus on accountability, growth, and performance.

• Lead and manage agency partners across creative, media, marketing automation, and analytics to ensure high-quality, on-time delivery.

• Set clear expectations, KPIs, and success metrics for internal team members and external partners.

Cross-Functional Collaboration

• Partner closely with product, sales, and operations teams to support product launches, promotions, and testing initiatives.

• Work with analytics and reporting teams to define success metrics, dashboards, and insights that enable real-time optimization.

• Ensure marketing priorities stay aligned with business goals and product positioning.

Measurement, Optimization & Reporting

• Track, analyze, and report performance across all channels, delivering actionable insights to senior leadership.

• Establish clear goals, KPIs, and ROI benchmarks; iterate quickly based on performance and learning.

• Build scalable frameworks for ongoing testing, personalization, and funnel optimization across the customer journey.

Brand Stewardship & Compliance

• Protect and strengthen the Sage brand through consistent messaging and adherence to regulatory and compliance standards.

• Ensure all marketing efforts reflect Sage’s values and resonate with consumers and referral partners, including real estate professionals.

• Win the right way—balancing growth, trust, and long-term brand equity.

What We’re Looking For

Education & Experience

• Bachelor’s degree in Marketing, Business, Communications, or a related field (MBA preferred).

• 8–12+ years of progressive marketing experience, including people leadership.

• Experience in financial services, mortgage, or other highly regulated industries strongly preferred.

Skills & Competencies

• Deep expertise in digital marketing, email and direct marketing, lead acquisition, and customer retention.

• Proven success leading teams and executing multi-channel marketing strategies.

• Strong analytical mindset with the ability to turn data into clear decisions and action.

• Experience partnering with product teams on testing strategies, experimentation, and website optimization.

• Excellent communication, project management, and stakeholder management skills.

Compensation

This range reflects total cash compensation, which may include base salary only or base salary plus target bonus, depending on the role. Where eligible, equity may also be offered separately and not included above. Actual compensation varies based on location, experience, and qualifications.

Total Cash Compensation Range:$140k – $210k per year

The following benefits are provided by Red Ventures, subject to eligibility requirements.

• Health Insurance Coverage (medical, dental, and vision) 

• Life Insurance 

• Short and Long-Term Disability Insurance 

• Flexible Spending Accounts 

• Paid Time Off 

• Holiday Pay 

• 401(k) with match 

• Employee Assistance Program 

• Paid Parental Bonding Benefit Program

• Flexible Paid Time Off (PTO): We believe time to rest and recharge is essential. That’s why we offer a generous and flexible PTO policy. Full-time employees accrue 20 days of PTO for a full calendar year annually, with an increase to 25 days after five years of service.

Who We Are:

Sage Home Loans Corporation is a digital mortgage lender solution redefining the mortgage origination experience. By building new technology solutions we're creating simple and clean customer experiences to simplify the mortgage application process. Our team has developed a fully digital online application that enables the user to complete their application and start looking for the right mortgage that matches their needs 24/7. We then marry the digital journey with exceptional human interaction from our expert Loan Officers to create the best possible borrower experience. 

Founded in 2000, Red Ventures (RV) is home to a diverse portfolio of industry-leading brands and businesses, strategic partnerships and proprietary technology, including Sage Home Loans, Bankrate, Lonely Planet, The Points Guy, BestColleges and more. Together, RV helps millions of people worldwide make life’s most important decisions, accelerates digital adaptation, and innovates the online consumer experience by improving every step of the consumer journey from first discovery of information, throughout the decision-making process, to transactions. Headquartered south of Charlotte, NC, Red Ventures employs thousands of people across the US and Puerto Rico, with international offices in the UK and Brazil. For more information, visit https://redventures.com and follow @RedVentures on social platforms. 

At Red Ventures, we believe diverse, inclusive teams are better. To help you better understand our core values and beliefs, we encourage you to watch this brief YouTube video: Our Belief Statements. This will give you insight into the principles that guide our work and our commitment to fostering an inclusive environment. 

 We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program. 

Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications.

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact [email protected].

If you are based in California, we encourage you to read this important information for California residents linked here.