Social Media Marketer

At River, we are building the world’s most trusted financial institution to empower people to take ownership of their financial lives through Bitcoin, the world’s only incorruptible digital money. We believe in a future where every person will have bitcoin savings, and every business will have bitcoin on the balance sheet. We obsessively design and build delightful products that help our clients buy, sell, secure, and use Bitcoin.

We are looking for a Bitcoiner to manage and elevate our social media presence. You will be running some of our most important distribution channels, creating content, and directly interacting with our clients. You’ll report to River’s Director of Marketing and work closely with the marketing team, company leadership, and design.

River is growing quickly and has raised more than $50 million from leading investors, including Goldcrest, Kingsway, Polychain, M13, DG, and Valor. We have also released our company's financials publicly, so that all of our clients and employees can verify the robustness and growth of the business themselves.

What you will be doing:

• Engage directly with our clients by managing our social channels on a day to day basis. (Twitter/X, LinkedIn, YouTube)

• Create content and source ideas from the marketing team and wider company. You will collaborate closely to bring them to life.

• You will be answering questions, relaying client feedback to relevant teams and projects, and spotting opportunities for new content.

• Extend our activity to additional social channels and build up the strategy for these.

• Maximize the impact of product and feature launches on social media.

• Support management in growing their social media presence.

• Experiment with new tactics and formats to create engagement, drawing inspiration from other individuals and businesses.

• Track and analyze the performance of key growth metrics, share learnings and iterate.

What we look for in you:

• A strong sense of integrity. You will be managing high-visibility projects that represent our brand.

• You’re a well of creativity who can quickly turn ideas into posts and repackage existing content in interesting ways.

• You are passionate about understanding what drives engagement in a tasteful way, and eager to implement those learnings into your work.

• Great writing skills. You know how to tell a story, how to be concise, and how to get people to care.

• Strong interpersonal and communication skills to effectively respond to clients and work with other team members.

• The ability to build out a system for social posting, reusing existing content.

• Some degree of flexibility. Social Media keeps going 24/7, so occasional check-ins outside of business hours are part of this role.

• You have more than a basic understanding of bitcoin and you’re eager to keep learning more about it.

Nice to have:

• Experience in Figma or similar design tools.

• Experience in community management.

Salary and benefits:

• Annual salary range of $80k-$140k depending on experience

• Competitive compensation and equity

• Unlimited Paid Time Off

• Parental leave, separate from PTO policy

• Medical, dental, and vision insurance

• 401k

• Remote option: You can work from anywhere in the U.S.

Interview process:

• Screening interview with River’s Director of Marketing (15 mins)

• First round of interviews (1-hour block with River’s Research Analyst and Chief Product Officer)

• Take-home challenge

• Final round of executive interviews (1-hour block with River’s COO and CEO)