Vice President, Global Fan Engagement & Product Marketing
•Nflcareers· 1d
📣 Marketing⏰ Full-time👔 Executive💰 $230k-315k🇺🇸 USA
1d ago
Ruby Labs·27 days ago
Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/
We have a D2C subscription product that will be in its early market phase by the time you join. We are looking for a Managing Director who will take it from this early stage to global market leadership.
Your mission is to build a world-class team, establish robust processes, and develop the product into the dominant player in our niche. While the initial launch will be complete, your role is to transform it from an early-stage product into a market-leading business through systematic team building, product excellence, and aggressive market capture.
This role comes with a profit-sharing incentive that is quite generous, offering high earning potential. More details will be shared during the interview.
You will be building a high-performing team with world-class talent density who thrive in our fast-paced, 100% remote environment during this critical early launch phase.
Lead the company's strategic growth by developing and executing initiatives that drive business expansion, optimize market positioning, and establish product-market fit.
Lead cross-functional teams in executing complex strategic initiatives, ensuring alignment across engineering, product development, growth, marketing, and sales during the early launch phase.
Drive revenue growth and establish profitability while optimizing operational expenses.
Oversee the product development lifecycle, from ideation to launch, ensuring products meet market needs and quality standards.
Collaborate closely with engineering teams to deliver innovative solutions that align with customer expectations and business goals.
Ensure that the product roadmap is aligned with business strategy and early customer feedback.
Oversee marketing campaigns, ensuring they are data-driven, customer-centric, and aligned with product launches and sales strategies.
Utilize data analytics to refine and optimize growth strategies, ensuring sustainable revenue growth from day one.
Continuously monitor and analyze key financial and operational metrics, such as revenue growth, EBITDA margins, and customer acquisition costs (CAC).
Evaluate customer lifetime value (LTV) and return on ad spend (ROAS) to optimize marketing efficiency and resource allocation.
Track onboarding conversion rates to identify areas for improvement in user experience and increase customer activation and analyze average revenue per user (ARPU) and user retention rates to inform product development and enhance long-term profitability.
You are a dynamic and hands-on leader with extensive experience in the D2C Digital Products (preferably subscriptions). You excel at driving growth and innovation, with a deep understanding of engineering, product, marketing, and growth strategies. In this role, you will be at the forefront, leading all departments with a focus on executing strategic initiatives and optimizing performance across the board. Your proven ability to manage teams, deliver results under pressure, and deeply engage in the technical and operational aspects of the business makes you the ideal candidate to steer our company towards continued success.
Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.
Discover the perks of being part of our vibrant team! We offer:
Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1tzxGX4Uu7Ts_HCLFXESKLnKaaBfVCPf1f9AYZPrkjJM/preview?tab=t.0
Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!
After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:
Recruiter Screening (40 minutes)
First Interview (60 minutes)
Final Interview (60 minutes)
At Ruby Labs, we move fast, aim high, and expect the same from our team. We’re not here to play small—we’re here to build, grow, and win. That means we look for people who are ambitious, driven, and ready to give their best every single day.
This is a place for individuals who thrive under pressure, embrace challenges, and see opportunity in every obstacle. If you’re hungry to achieve, motivated by impact, and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen.
Here, effort is matched with reward. We recognize those who go all in and deliver results, and we create space for people who want more—more responsibility, more growth, and more success.
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