Product Strategy Lead

SentiLink provides innovative identity and risk solutions, empowering institutions and individuals to transaction with confidence. We’re building the future of identity verification in the United States replacing a clunky, ineffective, and expensive status quo with solutions that are 10x faster, smarter, and more accurate.

We’ve seen tremendous traction and are growing extremely quickly. Our real-time APIs have helped verify hundreds of millions of identities, starting with financial services and rapidly expanding into new markets. SentiLink is backed by world-class investors including Craft Ventures, Andreessen Horowitz, NYCA, and Max Levchin.

We’ve earned recognition from TechCrunch, CNBC, Bloomberg, Forbes, Business Insider, PYMNTS, American Banker, LendIt, and have been named to the Forbes Fintech 50 list every year since 2023. Last but not least, we’ve even made history - we were the first company to go live with the eCBSV and testified before the United States House of Representatives on the future of identity.

SentiLink supports a variety of ways to work, ranging from fully remote to in-office. We operate as a digital-first company with strong collaboration across the U.S. and India. We maintain physical offices in Austin, San Francisco, New York City, Seattle, Los Angeles, and Chicago in the U.S., and in Gurugram (Delhi) and Bengaluru in India. If you’re located near one of these offices, we would love for you to spend time in the office regularly. Some roles are hybrid or in-office by design. For example, our engineering team in India works primarily from our Gurugram office.

About the Opportunity:

This role is responsible for defining and leading product strategy for a core area of our product . You will identify high-impact problems, structure ambiguous opportunities, and translate strategic insight into shipped products that drive measurable customer and revenue outcomes.

You will own a set of API-driven products and work closely with Engineering, Sales, Marketing, and Product Marketing teams. This role requires strong customer empathy, analytical thinking, and the ability to balance long-term strategy with hands-on execution.

You will play a key role in shaping SentiLink’s product vision, driving both new product development and the continued growth of existing products, while championing a data-driven and customer-centric approach.

This is a remote, US-based role.

Responsibilities:

• Lead the development and growth of a set of fraud detection API products, driving their success from discovery to delivery.

• Conduct customer discovery calls to deeply understand customer challenges and needs.

• Collaborate with Engineering, Sales, Marketing, and Product Marketing teams to ensure alignment across product strategy, development, and go-to-market execution.

• Work hands-on with data to identify patterns and trends, leveraging insights to inform product decisions and demonstrate value to customers.

• Leverage data analysis and data science concepts to inform product decisions and demonstrate product value to customers.

• Translate customer insights into clear requirements, delivering high-quality PRDs that guide cross-functional teams.

• Monitor product performance post-launch and use insights to continuously improve and iterate.

• Stay informed on industry trends, customer needs, and competitive offerings to ensure our products remain ahead of the curve.

Requirements:

• 4-7 years of experience working in strategy and/or product, ideally in B2B SaaS or API products.

• Experience with API products, including working knowledge of high-level API design principles.

• Comfortable with data science concepts and able to perform data analysis to support product decisions.

• Proven track record of conducting customer-facing discovery efforts to define product requirements.

• Strong collaboration skills and ability to work effectively with Engineering, Sales, and Marketing teams.

• Self-starter with a high level of ownership and the ability to work in ambiguity.

• Experience with fraud detection is a plus but not required.

• Candidates must be legally authorized to work in the United States and must live in the United States.

Salary Range:

• $180,000/year - $230,000/year + equity + benefits

Perks:

• Employer paid group health insurance for you and your dependents

• 401(k) plan with employer match (or equivalent for non US-based roles)

• Flexible paid time off

• Regular company-wide in-person events

• Home office stipend, and more!

Corporate Values:

• Follow Through

• Deep Understanding

• Whatever It Takes

• Do Something Smart