Marketing Coordinator (remote USA)

Role Summary

As a key member of the marketing team, your role will support the organization, coordination and execution of the brand marketing function of the department. Within that, your primary focus will be the day to day support and execution of the Vacation® events, sampling and partnerships program. You will engage in proactive outreach, inbound requests, fulfillment, on-the-ground activation and KPI tracking. In addition, you will support our PR team (internal & PR agency) with important administrative tasks and streamlined communication. Outside of brand marketing responsibilities, the marketing coordinator will also support our marketing operations team, and work with other departments to collaborate on marketing initiatives and track team communications. Your efforts will be a key driver in the important administrative & executional support needed to help ensure an efficient marketing team and a successful, innovative marketing culture.

Responsibilities

Events, Partnerships & PR

• Support and execute the Vacation® events & sampling program.
• Conduct event sampling and partnership outreach in support of weekly KPIs.
• Maintain the partnerships & events email inbox by responding to, organizing, and categorizing all inbound inquiries.
• Organize and maintain event sampling and partnership contact lists.
• Coordinate fulfillment for approved event sampling initiatives (inbound and outbound) and report weekly KPIs.
• Escalate larger partnership opportunities to the Marketing team and report weekly KPIs.
• Provide project coordination and execution support for larger partnerships and event programs, including timelines, budgeting, creative management, production support and on the ground activation.
• PR email inbox management and communication with marketing leads and PR agency to ensure relevant sample and asset requests are escalated in a timely manner.
• Continuous process improvement and documentation - standard operating procedures (SOPs), KPI tracking, budget tracking support etc.

Brand Marketing

• Conduct research for brand marketing projects, both online and in person.
• Proof consumer facing marketing materials (i.e. product marketing copy, emails, social, retail & events collateral), as assigned.
• Assist with the organization of brand marketing assets in Notion.

Marketing Operations

• Provide coordination support on Marketing Ops projects, including meeting scheduling, note-taking, tracking next steps, sharing updates, and supporting fulfillment.
• Conduct vendor research and outreach, as assigned.
• Create and organize production decks to support marketing initiatives.

Administrative Support

• Track product inventory and support fulfillment needs, as required.
• Provide project management support through Asana organization.
• Organize digital archives, templates, and trackers.
• Maintain and organize the vendor Rolodex®.
• Schedule meetings and take notes, as needed.

Qualifications

• Bachelor's degree in a related field
• 1-2 years of experience, ideally in a marketing field
• Experience working as a part of a fully remote team
• Experience working with Google Suite, Asana, Figma, Notion and Slack experience preferred
• Process-oriented, with a passion for organization and detail-oriented work
• Assertive in your communication style
• Excited to grow Vacation® into a household name and have fun in the process
• You use sunscreen

Compensation & Benefits

• Comprehensive Medical, Dental, Vision plans with up to 100% coverage for employees
• Fully remote work with annual company-wide offsite
• 401k with Company Match
• WFH stipend and an annual learning stipend
• 15 Days PTO
• Complimentary Vacation® Products