Connectly allows businesses to easily create and send automated, interactive, and personalized marketing campaigns through WhatsApp at scale. This promotes a 2-way conversation (unlike SMS & e-mail), where prospects and customers can choose their buying journey, increasing engagement alongside conversions. Connectly also centralizes customer communications in a unified inbox - across WhatsApp, SMS, Facebook Messenger, and Instagram - enabling companies to segment their audience and make data-driven decisions based on its smart reporting.