Vitalitygroup

Vitality Group changes the economics of healthcare by integrating expertise in wellness, insurance and technology to change the behaviors that lead to poorer health. Uniquely monetizing health in ways that actively encourage engagement in healthier lifestyles, Vitality provides benefits from day one to members, employers and society. Vitality brings a global perspective through successful partnerships with employers of all sizes (U.S. corporate wellness offering) and best-in-class insurers around the world, in countries including the United States (John Hancock), Canada (Manulife), the United Kingdom (Vitality Health, Vitality Life), Europe (Generali), South Africa (Discovery), China (Ping An), Singapore (AIA), Australia (AIA) and Japan (Sumit Life). Drawing on behavioral economics, Vitality guides and incentivizes individuals to improve their health, and then dynamically improve their risk prices over time based on their engagement in healthier lifestyles.