Brand & Social Media Marketing Manager
Remote โ must be based in a U.S. state where Allstar Services operates
Allstar Services is hiring a hands-on Social Media & Brand Manager to lead paid Meta advertising across a fast-growing portfolio of residential roofing brands, while helping ensure each brand shows up consistently, credibly, and distinctly in-market.
This is a paid social + brand role: performance is the priority, but the work also requires strong creative judgment, an understanding of brand voice, and the ability to translate insights into smarter messaging and better customer-facing campaigns.
Youโll manage multiple campaigns at once, identify what creative is working, brief new creative quickly, and report results back in a way that helps our team make faster, sharper marketing decisions across the platform.
This is not a โpost and planโ role. Itโs for someone who can own outcomes, move fast with autonomy, and help elevate both performance and brand presence at the same time. And also be willing to jump in on other areas of brand marketing as well.
What You'll Do
Paid Meta Campaign Management (Primary Focus)
-Own paid social execution across multiple brands running simultaneously
-Build, launch, and optimize Meta campaigns (Facebook + Instagram) with minimal oversight
-Monitor budgets, performance trends, and lead flow daily
Creative Performance + Briefing
-Identify which creative concepts, formats, and messages are driving results
-Write clear creative briefs and partner closely with our designers to produce new ads fast
-Continuously iterate based on performance data, not opinions
Reporting + Insights
-Track and report on key metrics (CPL, ROAS, conversion rates, lead quality)
-Translate campaign performance into meaningful takeaways for the broader marketing team
-Flag whatโs working, what isnโt, and what to test next
Multi-Brand Execution + Organization
-Manage campaigns across a portfolio of 20+ local roofing brands
-Stay organized in an environment where priorities shift quickly
-Maintain clean structure, naming conventions, and documentation across accounts
Agency & Partner Coordination (As Needed)
-Collaborate with external partners when applicable, but remain the internal owner of performance
-Ensure creative and campaigns stay aligned, timely, and results-driven
What We're Looking For
- 3โ5 years of marketing experience with expertise in social media marketing (hands on paid Meta experience is required).
- Proven experience managing agencies and creative partners.
- Strong project management and organizational skills with the ability to juggle multiple deadlines.
- Analytical mindset with a passion for tracking performance metrics and optimizing campaigns and pivot when needed.
- Creative, collaborative, and resourceful attitude. You're proactive and get things done.
- Willing to jump in and support where needed, beyond just social.
Why Join Allstar? Great Question.
Be part of a fast-growing, private equityโbacked platform with national reach.
Shape marketing strategies for a large and expanding portfolio of brands.
Thrive in a high-energy culture with no egos, no rigid hierarchy, and an entrepreneurial environment where no two days are the same.
Join a creative, collaborative, results-driven team that values both innovation and execution.
If you're a brand marketing pro who thrives in a fast-paced environment and wants to make an outsized impact, this role was made for you. Apply today and help us build the future of Allstar's marketing.
Who We Are
At Allstar Services, we're redefining the roofing and home improvement industry with rapid growth and innovation. Backed by Morgan Stanley Capital Partners, we operate a national network of top-performing residential roofing companies, delivering best-in-class solutions to homeowners across the U.S.
We're built for momentum and innovation, thriving in a high-energy environment where big moves happen fast. With rapid expansion, evolving projects, and the chance to be part of something scaling at an incredible pace, Allstar Services is where you'll gain valuable experience in a dynamic industry. Visit
allstarservicesnow.com to explore our brands and career opportunities.
Allstar Services is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.
Allstar Home Services (and it's subsidiaries) is committed to protecting its employees, customers, and others while conducting company business. Employment for this position is contingent upon a valid driver's license, a review of the candidate's motor vehicle record (MVR), and successful completion of a background investigation conducted in accordance with Company policies and applicable laws. The Company may conduct MVR checks prior to hire and periodically thereafter. Eligibility to drive a company vehicle is determined based on these reviews, and an unsatisfactory MVR or background investigation may affect driving privileges, vehicle assignment, or employment eligibility. Offers of employment are contingent upon the results of these checks, and any information obtained will be used for employment purposes as permitted by federal and state law and in accordance with Allstar Home Services' Equal Employment Opportunity Policy.