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Binance

Regional Growth Manager - CIS

BinanceΒ·about 2 months ago

⏰ Full-time🎯 Lead / PrincipalπŸ“ UkraineπŸ“… Jul 8, 2026
We are looking for a Regional Growth Manager for CIS to take full ownership of growth initiatives in one of Binance’s top priority markets. This role requires a hands-on, data-driven marketer who can combine user acquisition, lifecycle management, and reactivation campaigns with non-standard growth activations. You will design and execute experiments, optimize marketing campaigns, and find gaps for better performance.

Responsibilities

  • Drive user growth and reactivation through local growth initiatives and experiments;
  • Launch and optimise acquisition and activation campaigns based on data and business priorities;
  • Identify growth opportunities through A/B testing, product experiments, and continuous optimisation;
  • Monitor key growth metrics, analyse performance, and translate insights into actions;
  • Work cross-functionally with Product, CRM, Paid Ads, Content, and other teams to execute growth initiatives.

Requirements

  • 5 years of experience in Growth, Performance, Digital Marketing, Product Growth, or a similar role (crypto, fintech, tech, e-commerce, or mobile apps preferred);
  • Proven experience running end-to-end growth campaigns with measurable business impact;
  • Strong analytical skills and confidence working with data to make decisions;
  • Ownership mindset with the ability to execute independently in a fast-paced environment;
  • Experience with experimentation, A/B testing, and campaign optimisation;
  • Native Ukrainian, strong English and Russian communication skills;
  • Passion for crypto, fintech, or emerging technologies.

Market context

Measured from remote postings we have tracked ourselves β€” not self-reported survey data.

What Lead / Principal Marketing roles in Europe pay

25th
$68k
Median
$90k
75th
$115k

Based on 227 comparable postings with disclosed salaries, last 12 months.

How Binance is hiring

Last 90 days
156 roles
Total tracked
845
Hiring across
11 job families

Tracked since January 2020.

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