Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Responsibilities
- Own the strategy, roadmap, and execution for Web3 products, with broad experience across the Web3 ecosystem including wallet infrastructure, DeFi protocols, DEX trading, market data, and on-chain interactions
- Lead product development end to end, from concept and planning to launch and continuous optimization
- Use strong Web3 product expertise to identify opportunities, shape product direction, and drive high-quality decisions in a fast-moving market
- Lead and manage a mid-sized product team, providing clear direction, prioritization, and coaching
- Establish effective product management processes to improve execution, alignment, and delivery quality
- Partner closely with engineering, design, data, operations, compliance, and other stakeholders to deliver impactful products
- Conduct market research, competitive analysis, and user insight gathering to inform product strategy and prioritization
- Translate business goals and user needs into clear product requirements, roadmaps, and deliverables
- Communicate product vision, priorities, and progress effectively to senior leadership and cross-functional teams
- Monitor product performance through data and user feedback, and continuously drive improvements
Requirements
- At least 10 years of product experience, with strong understanding of blockchain fundamentals, wallet infrastructure, on-chain transaction lifecycle, payments, and DeFi
- Significant product management experience, with a strong track record as a senior product leader
- Solid hands-on experience in Web3 products, with deep understanding of blockchain fundamentals, wallet infrastructure, on-chain transaction flows, and DeFi
- Proven experience leading and managing a mid-sized product team
- Demonstrated ability to own complex product areas and deliver products from strategy through launch
- Strong leadership, stakeholder management, and cross-functional collaboration skills
- Excellent product judgment, strategic thinking, and execution ability, with a data-driven and user-focused mindset
- Preferred to be bilingual in Chinese and English to communicate effectively with internal stakeholders
- Comfortable working in a fast-paced environment, with strong ownership and an entrepreneurial mindset
- Passion for Web3, emerging technologies, and innovation
Nice to Have
- Experience in AI + Web3 products (e.g., Agent, automation, intelligent execution)
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
