Community Manager

Come do the best work of your life at Boulevard.

You’ll be the first person at Boulevard dedicated to our owned customer community. You’ll figure out where our salon, spa, medspa, and wellness customers already gather online, make the case for where we should build a presence, and then run it day to day. You’ll also own our reputation on review sites and make sure customer feedback reaches the teams who can act on it. Additionally, you’ll identify the thought leaders, customer advocates, and creators within Boulevard’s communities and recommend which are worth formalizing as influencer partnerships.

This is a role for someone who wants to make an impact and act like an owner. You’ll have real room to shape the strategy from the ground up, and you’ll see how your work shows up for the people who run self-care businesses. This role is fully remote within the U.S.

What you’ll do here:

• Research and map where our customers are active online.
• Propose an owned community strategy and platform roadmap.
• Launch and run Boulevard’s owned community platform(s), including moderation and engagement.
• Monitor and respond to reviews on sites like G2, Capterra, and Trustpilot.
• Partner with Support, Product, Education, and Paid so feedback gets to the right team and gets closed out.
• Help define how Boulevard’s influencer program works (which of our influential community members we partner with) in collaboration with Content & Social teams.
• Track and report on engagement, sentiment, and retention metrics.
• Travel occasionally for trade shows, brand events, and video shoots as they come up.

What you’ll need to thrive:

• 5-7 years of experience in strategy- and execution-heavy community roles.
• Experience building a community strategy from an ambiguous starting point: figuring out where an audience lives and making the case for investing there, not just running a platform someone else already chose.
• Experience managing a brand’s presence and reputation on review sites like G2, Capterra, and Trustpilot.
• Experience building moderation and escalation workflows for an online community.
• A track record of working with teams like demand generation, support, product, or customer success to turn community feedback into action.
• Strong written communication and sound judgment handling sensitive or difficult conversations in public.
• Deep customer empathy and a strong sense of urgency, responding quickly and connecting customers with the right people.
• Strong relationships and credibility within the beauty, wellness, salon, or spa community, including knowing which forums and voices matter to our customers.
• A plus: experience launching or managing a branded Reddit presence, experience in beauty, wellness, salon, or spa, or experience monitoring and managing feedback from Facebook groups.
• A degree in marketing, journalism, communications, business, or another relevant field, or equivalent experience (5+ years)

How we'll take care of you:

At Boulevard, we work hard to structure compensation in a way that balances internal equity with local market competitiveness, and we're happy to share a good-faith estimate of the base salary range for this role. For candidates in NYC, the SF Bay Area, and Seattle, the anticipated base salary range is $97,300 - $114,500 per year. For all other U.S. locations, the anticipated base salary range is $89,100 - $104,000 per year. In addition to this base compensation, this role may be eligible to participate in a variable compensation program. Final compensation will vary based on a variety of factors which include but are not limited to applicable experience, location, and final leveling.