Director, Social Analytics
Digital Media Management·about 11 hours ago
We are seeking a Director, Social Analytics to lead our small but growing Analytics team. The Director, Social Analytics will work across our service lines to build a consistent, researched framework for measuring success for our clients. Our ideal candidate will pair a passion and curiosity for social media with a deep understanding of data-driven storytelling to mentor and guide a team of Social Media Analysts in building impactful, strategic recommendations and reports.
Successful candidates must have 7-10 years of experience in the social analytics space with an in-depth understanding of organic and paid social media, preferably within an agency environment.
Your Impact
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Formulate and establish a strong data and reporting POV that DMM will use to measure success across social media campaigns
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Act as the resident expert on social media platform data and the impact or implications of various metrics as they pertain to performance.
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Lead the development of reporting infrastructure and dashboards to monitor key KPIs
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Develop and present priority reports and presentations with client stakeholders, transforming data into compelling stories with clear, actionable insights.
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Work with clients to establish key campaign benchmarks and KPIs
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Evaluate and recommend additional analytics and consumer research tools, manage relationships with vendors, and lead internal trainings on new tools
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Explore, vet and implement AI solutions into reporting services where relevant to scale
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Manage and mentor a team of social analysts with a focus on growth, learning, and development
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Guide a team of social analysts in their development of reports, ensuring quality and accuracy
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Partner with the strategy team to provide insights used to inform social audits, playbooks, and new business pitches
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Partner with Creative, Partnerships and Platform teams to align on methods for measuring success across service lines and provide ways of combining service metrics into a single story for clients
Your Experience
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7-10 years of experience in social analytics, ideally with entertainment, gaming or brand clients
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Expert knowledge of how paid, earned, and owned channels work together
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Proven ability to tell impactful strategic stories informed by social metrics and other available data
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Proven approach to data modeling using social media metrics to build benchmarks and measure ROI for clients
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Experience using Data Visualization tools such as Excel, Power BI, Tableau, Data Studio, etc.
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Able to synthesize complex data and findings into clear and concise insights
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Client-facing experience with a track record of building trusted client relationships
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Excellent communication and presentation skills, with the ability to articulate complex data insights to non-technical stakeholders
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Proficient in document and deck presentation building using Google Suite and other tools
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Proficient in social platforms (TikTok, Instagram, Facebook, X, Discord, Reddit) and reporting tools (Sprinklr, Sprout, Rival IQ, etc)
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Strong leadership and collaboration skills, with experience leading cross-functional teams
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Ability to manage multiple projects and tight deadlines in a fast-paced environment
Your Availability
- M-F: 9am- 5pm PST
- Must be located in the greater Los Angeles area
Market context
Measured from remote postings we have tracked ourselves — not self-reported survey data.
What Executive Data Science roles in Americas pay
- 25th
- $173k
- Median
- $213k
- 75th
- $262k
Based on 927 comparable postings with disclosed salaries, last 12 months.
How Digital Media Management is hiring
- Last 90 days
- 11 roles
- Total tracked
- 46
- Hiring across
- 6 job families
Tracked since March 2025.