Director of Demand Generation
•Twilio· 2h
📣 Marketing⏰ Full-time👔 Executive💰 $221k-277k🇺🇸 USA
2h ago
Finary·8 months ago
What is Finary?
Our mission is to change how money can work for you. We're building the one-stop shop for investing, where you can track your assets, manage your budget, invest, and learn, giving power back to investors. Mounir launched Finary in 2021, and we've since crossed 1,000,000 users. We ship cutting-edge products with touches of delight, and we care deeply about experience, performance, and ease of use.
Why now?
A new generation of investors is emerging: ambitious and involved. Money is no longer taboo, and the pension system is under tremendous pressure. We see a world where investing empowers everybody to live the life they've always dreamt of. To fuel that, we raised a €25M Series B in September 2025, backed by PayPal Ventures, Hedosophia, Y Combinator, and Speedinvest, alongside world-class founders and operators like Steve Anavi & Alexandre Prot (Qonto), Matthieu Rouif (Photoroom), Eric Demuth (Bitpanda), Axel Weber (former UBS Chairman), and Harsh Sinha (CTO at Wise). There's never been a more exciting time to join.
What we offer
We hire people who lift the team's ceiling: A-players who are as kind as they are demanding. We move fast, aim high, and treat ownership as the default. Our culture is direct, transparent, and built on radical candor. We challenge each other openly, then commit. It's demanding and not for everyone, but if you want to raise the bar every day alongside equally driven teammates, this is the place.
And we don't hedge on this. We believe AI fluency is the single most important skill of the next decade, and it's a real bar here, not a buzzword. Everyone at Finary has rebuilt how they work around AI. It's the first reflex, not a side experiment. If reaching for AI before you reach for the old way isn't already second nature, this won't be the right fit. If it is, you'll be surrounded by people pushing that frontier every day.
Read more about our values here.
What you can expect
A high-performing team: work with A-players across every discipline, in an environment that challenges you and helps you grow fast.
Ownership from day one: freedom, responsibility, and trust. We hire for talent and get out of the way.
Impact that matters: build a product that helps people take control of their financial future.
A hybrid setup: teammates across France and Europe, meeting in person in Paris six times a year.
Competitive compensation: a package aligned with your experience and impact.
What we don't care about
Your degree or your school. We care about what you bring to the team.
Ping pong tables, free laundry, or trendy perks. We focus on what truly matters.
At Finary, we’re on a mission to give power back to investors. We’re redefining how people manage their money - from tracking to investing - by empowering a new generation of savers to take control.
We’ve grown rapidly thanks to strong organic traction, and we’re now entering a new phase. As VP Growth, your mission is to own growth end-to-end up to monetization.
Build a scalable and predictable growth engine
Own the growth-related product roadmap (onboarding, activation, conversion, trust, growth loops)
Scale acquisition while ensuring growth is driven by product leverage, not just spend
Elevate Finary into the #1 premium wealth brand in France
Shape the international growth and marketing playbook
Build and lead a world-class growth team across product and marketing
You’ll work closely with Product, Engineering, Data, and Ops to turn growth strategy into shipped reality. This is a high-impact role reporting directly to our CEO, Mounir.
Have held a Head of Growth, VP Growth, Head of Marketing with product ownership, or CMO role in a B2C startup
Have owned product-led growth, not just acquisition
Are a systems thinker who operates naturally in growth loops and funnels
Are data-driven, with strong mastery of CAC, LTV, payback, and cohort analysis
Combine strategic clarity with a hands-on execution mindset
Know how to recruit, lead, and inspire top talent
Bring an AI-first mindset to experimentation and productivity
Have experience in fintech or trust-heavy products
Invest your own money and deeply resonate with Finary’s mission
Were a founder or early employee in a fast-scaling startup
Competitive salary: €110,000 - €135,000 + equity
A high-impact role reporting directly to the CEO
Real authority over growth product + marketing
A world-class team and a product people love
Remote-friendly (Europe), with onsite weeks in Paris every 6 weeks
Tell us why you want to join Finary. Share with us what excites you about our mission and how you will contribute. Make your first impression count.