Accountabilities:

• Own and execute the AI transformation strategy for the marketing function by aligning priorities with business objectives, executive sponsorship, and measurable outcomes.
• Analyze existing marketing workflows, identify operational challenges, and uncover opportunities where AI can significantly improve efficiency, scalability, and impact.
• Manage AI initiative intake by collecting ideas, requests, and challenges from teams while ensuring alignment with strategic priorities.
• Define success metrics, track progress, and evaluate the business impact of AI-driven initiatives.
• Lead adoption and change management efforts by creating communication channels, feedback loops, training opportunities, and internal communities that encourage AI usage.
• Build and coordinate a network of AI champions across marketing teams to promote knowledge sharing and extend AI adoption.
• Develop AI-powered solutions using no-code and low-code platforms, including building prototypes, configuring agents, and testing new workflows.
• Create and optimize AI agent instructions, workflows, and integrations to improve business processes.
• Configure AI tools and data connections while collaborating with technical teams to ensure secure and effective implementations.
• Manage the performance of AI solutions by monitoring usage, measuring outcomes, conducting evaluations, and continuously improving workflows.
• Partner with AI engineering teams to scale successful prototypes into sustainable solutions.
• Stay current with emerging AI technologies and continuously identify opportunities to replace outdated approaches with more effective solutions.

Requirements:

• Strong understanding of marketing operations, workflows, processes, and business challenges, with the ability to identify transformation opportunities.
• Proven experience managing strategic initiatives, product-like roadmaps, or operational transformation programs.
• Strong prioritization skills with the ability to balance competing requests and focus on initiatives that deliver measurable business value.
• Product management mindset with experience defining success metrics, managing backlogs, and driving adoption.
• Excellent communication and stakeholder management skills, with the ability to influence teams and executive stakeholders.
• Experience building communities of practice, champion networks, or peer-driven enablement programs.
• Hands-on experience using AI tools and platforms, with the ability to build prototypes, configure workflows, and troubleshoot AI solutions.
• Understanding of AI capabilities including automation, summarization, classification, content generation, and agent-based workflows.
• Ability to quickly learn and adapt to evolving AI technologies, tools, and best practices.
• Understanding of data flows, structured and unstructured data, and how AI systems leverage context.
• Comfortable collaborating with technical teams while independently managing business-focused AI initiatives.
• Strong analytical, problem-solving, and strategic thinking abilities.

Benefits:

• Fully remote work opportunity with flexibility.
• Opportunity to lead AI transformation initiatives that directly impact marketing operations and business performance.
• Exposure to cutting-edge AI technologies, automation platforms, and emerging workflows.
• Collaborative environment with global teams and cross-functional experts.
• Flexible paid time off to support work-life balance.
• Equity compensation and employee stock purchase opportunities.
• Professional development resources and growth opportunities.
• Inclusive workplace culture focused on innovation, collaboration, and continuous learning.
• Parental leave and employee resource groups supporting diverse communities.